Your best accounts deserve the best experiences.

Partner with sales to identify, engage, close, and measure success for your most strategic opportunities with ABM capabilities from Marketo. 

The only tool you need to automate, personalise, score and route leads at scale.

Focus on the accounts that matter most.

Generate more revenue by building a strategic partnership with sales. By working together to focus on the accounts that matter most to your business, you can take the guesswork out of your ABM strategy and start closing deals faster.

With easy-to-use predictive account profiling, your team can build target account lists, orchestrate personalised experiences across channels and measure success — all without ever changing tools. Spend less time trying to pull together disconnected ABM solutions and more time delighting customers with a smooth, connected experience across the entire account.

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GE Healthcare

Find out how GE Healthcare drove $2 billion in marketing-influenced opportunities by using Marketo to better understand and engage their customers.

The Definitive Guide to 

Account-Based Marketing.

Learn how to create and implement an effective account-based marketing strategy with this comprehensive guide, complete with checklists, worksheets, examples and advice from more than 12 industry thought leaders.

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