The Econsultancy 2018 Digital Trends in Travel and Hospitality Sectors report can help you understand consumer behaviour and prioritise what your next big moves should be. Here's what's top of mind for 600 of your peers:
- Developing better mobile interactions along the customer journey
- Collecting first-party data and making sure it's fully utilised
- Reducing time between desire and completed action for consumers
- Personalising the entire customer experience, despite the obstacles
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