Insurance Success Stories

Allianz
Allianz

“We immediately noticed a return in our paid search performance. We saw a 20 to 30 percent improvement in our cost per quote and cost per acquisition. It makes my life much easier to bring it all together from a reporting and attribution perspective.”

Mark Dawson, Senior Media Planner, Allianz Australia

One of the largest global insurers in the world has turned to Adobe to maximize their media spend and target those customers who are in the market for insurance—and who are new to Allianz. 

Allianz

“We immediately noticed a return in our paid search performance. We saw a 20 to 30 percent improvement in our cost per quote and cost per acquisition. It makes my life much easier to bring it all together from a reporting and attribution perspective.”

Mark Dawson, Senior Media Planner, Allianz Australia

One of the largest global insurers in the world has turned to Adobe to maximize their media spend and target those customers who are in the market for insurance—and who are new to Allianz. 

Allianz
Unum
Unum

“Instead of taking a day to send out a policy change form on paper and then waiting a week or longer to get it back, now 70% of returned forms are received within 24 hours. For Unum, our customers come first, so we wanted to provide an easier way to complete these forms.”

Kristina Welke, assistant vice president for shared services for Unum

Life and disability insurer Unum wanted to accelerate collaboration with their customers. They adopted an electronic signature solution with great results in speed, electronic tracking, and—most importantly—customer service.

Unum
Unum

“Instead of taking a day to send out a policy change form on paper and then waiting a week or longer to get it back, now 70% of returned forms are received within 24 hours. For Unum, our customers come first, so we wanted to provide an easier way to complete these forms.”

Kristina Welke, assistant vice president for shared services for Unum

Life and disability insurer Unum wanted to accelerate collaboration with their customers. They adopted an electronic signature solution with great results in speed, electronic tracking, and—most importantly—customer service.  

Manulife
Manulife

“We wanted to make a better experience for our customers, but first we needed to understand what customers need, and what they wanted to hear from us. We needed a consistent way to apply those insights across multiple pages and websites to improve experiences, engagement, and conversions.”

Sophie Bellermare, AVP strategic digital initiatives at Manulife

Learn how Manulife quickly scaled their website content management to provide a customer-first experience.

Manulife

“We wanted to make a better experience for our customers, but first we needed to understand what customers need, and what they wanted to hear from us. We needed a consistent way to apply those insights across multiple pages and websites to improve experiences, engagement, and conversions.”

Sophie Bellermare, AVP strategic digital initiatives at Manulife

Learn how Manulife quickly scaled their website content management to provide a customer-first experience.

Manulife

Let’s talk about what Adobe can do for your business.

Let’s talk about what Adobe can do for your business.