Deliver smooth healthcare experiences with a powerful digital foundation.


From faster content development to flexible digital documentation and enrollment to streamlines approvals, we can help you create efficient experiences that engage customers — and keep them coming back. Read The Consumerization of Healthcare.

Watch on-demand sessions from our virtual event full of practical business advice for adapting to today’s digital reality.

A customer experience treatment plan for healthcare ROI.
 

Healthy revenue growth is 1.6x more likely for customer experience-focused firms. Learn how healthcare leaders are getting a shot of ROI by using high-quality digital content to deepen customer and patient relationships.

80%

80% of healthcare firms prescribe CX.


In 2018, top healthcare businesses focused on providing customers with superior experiences, from acquisition to loyalty — all while seeing higher ROI.

79%

Digital business is on the rise for 79% of healthcare firms.


Healthcare leaders know that building better mobile experiences and products with CX is a necessity for bumping up their ROI in the next 12 months.

Safeguard your data.


Industry competition makes it essential to keep researtch data and other intellectual property safe. Our security measures protect your data and software from the threat of attack.

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St. Jude Children's Research Hospital

 

"Some come from scientific backgrounds, some are patient families and patients themselves who want to know more about what they're facing, and some of our audience are donors who want to help us on our mission. So those audiences need different experiences, they need fast content, and they need to be able to understand exactly what we're telling them. A lot of that revolves around the StJude.org experience."

Matt Ladner, Senior GUI Developer, ALSAC

St. Jude Children's Research Hospital wanted to create compelling, differentiated experiences across web, mobile, and more. Using Adobe Experience Manager as their foundation, they're now integrating technology to enrich every online experience.

St. Jude Children's Research Hospital

INSIGHTS

A Digital Cure for Healthcare Marketing

Searching for health-related information is the third-most common online activity, and it's your job to meet those customers where they are. Learn what it takes to understand those digital audiences and how to build trust that differentiates your bran in our research with R2i.

REPORT

The Consumerization of Healthcare

Between regulatory and legislative disruptions, market pressure, and the rising demands of customers in this experience-centric landscape, healthcare organizations are being pushed to compete like never before. This is The Consumerization of Healthcare.

Discover the foundation for digital transformation.

Content


Adobe Experience Manager kicks off your digital foundation as a powerful content manager, optimizing the entire content process.

Go to Experience Manager
 

Data


Adobe Analytics bolsters your digital foundation with robust analytics that helps you truly understand and act on your data.

Go to Analytics
 

Personalization


You're here now, learning how Adobe Target rounds out your digital foundation with a dynamic personalization engine. Review this page to dive into the details.

Go to Target


Learn more about how we can help you transform your business.

Industry Trends

ARTICLE

Comsumer Want Digital Health Care,
But Industry's Not Delivering

Better online tools help improve healthcare. But Adobe Digital Insights reveals just how much room there is to grow when it comes to using digital tools and data in healthcare.

Read the CMO by Adobe

St. Jude Children's Research Hospital

Let’s talk about what Adobe can do for your business.

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Let’s talk about what Adobe can do for your business.