The release includes innovations in:
Cloud scale and security
Proven business-critical cloud performance, scale, and security for the most demanding brands.
A unique combination of data insights and content to handle omnichannel experiences across owned, earned, and paid channels.
Let Adobe Sensei help you gain valuable insights and the automation of content discovery, creation, and performance.
Marketing & IT velocity
Allow marketing, IT, and creatives to work in parallel, removing bottlenecks and other barriers to success.
This latest release also addresses GDPR (General Data Protection Regulation), and EU regulation which goes into effect in May, 2018. It governs the access and control of an individual's data. Adobe Experience Manager 6.4 provides documentation about how organizations can comply with GDPR requests.
Take a look at what's new and improved.
Cloud Manager for Experience Manager
New self-service interface for IT to truly take advantage of Adobe Experience Manager in the cloud.
With the latest release comes Cloud Manager for Experience Manager, an interface for IT that speeds up and reduces risks of go-lives and updates by using a state-of-the-art continuous integration/continuous delivery (CI/CD) pipeline. It accelerates capability customization to Experience Manager websites, such as altering navigation or adding a new functionality to a page. As a result, customizations are deployed more frequently and faster in a matter of hours and days, versus weeks or months.
Cloud Manager, in addition to the upgrade support of Experience Manager Managed Services, accelerates an organization’s ability to use the latest innovations in Experience Manager and extend them in ways that moves one ahead of the competition.
Experience Manager Sites
Adobe Experience Manager Sites is the industry-leading intelligent web and omnichannel content management solution for marketers and IT. It lets you author, manage, and deliver experiences across the customer journey. Its rich authoring capabilities for websites and in-venue screens, as well as API-driven services, help you deliver content to other application end points.
New production-ready Core Components
Go live faster with out-of-the-box components that can dramatically reduce website launch costs and effort. With an ever-increasing library of components augmented by page navigation, teasers, and advanced search capabilities, you can create responsive page experiences with less coding or customization work of your own. Style System for web components.
Style System for web components
Create consistent style and design across components or pages, maximizing your design flexibility while minimizing development effort. The Style System allows you to create visual variations of web components with zero back-end development, which an author can then select from when designing experiences.
A key element of fluid experiences, Content Services enables smooth access of raw assets and content as a JSON for any end point. Create a Content Fragment model for any end point and expose your Experience Manager managed content for use within any environment or application.
Automatically create and scale personalized variations of page experiences, based on your audience engagement preferences. Smart Layout uses Adobe Sensei artificial intelligence to optimize the content layout and surface the most engaging content within a page based on analytics across your key business performance metrics.
Single-Page Application (SPA) Editor
Preview and edit single-page applications built on your favorite framework. This allows marketing and developer authors to collaborate and edit content seamlessly, regardless of the authoring framework used for creating SPAs.
Fluid personalization with Adobe Target
With the latest integration, you can use Experience Manager to create content and use Target to optimize and deliver that content to any touchpoint. This allows you to inject content easily into a touchpoint not owned by Experience Manager, while tailoring it specifically toward your end audience.
Extended translation capabilities
New automation features expedite accepted translation edits and store them for future reuse across authors. They also enhance your ability to configure multiple target languages in a translation project, and they give you tools to help organize and manage your global translation efforts.
Enhanced Adobe Campaign integration
Now you can create campaigns and emails directly in Experience Manager without having to switch to Campaign. The latest integration lets you create project templates to either create campaigns or standalone emails and validate content within Experience Manager.
Community management enhancements
Support thriving communities with enhanced moderation capabilities for automatic spam detection and reusable bulk moderation filters. Quickly support new markets with bulk creation of multi-language communities. Get structured information resources to the right audience by mapping assignment catalogs to specific community groups.
Experience Manager Assets
Adobe Experience Manager Assets is an intelligent digital asset management solution for marketers and IT to organize, adapt, and distribute rich media and experiences across the customer journey.
Access digital assets from AEM natively from within Adobe Creative Cloud
Use single sign-on with your Creative Cloud for enterprise account credentials to access DAM and creative assets from directly in Adobe Photoshop CC, Adobe Illustrator CC, and Adobe InDesign CC. Easily use the panel to check out files and prevent duplicate work, automatically update assets, and have changes flow back into the DAM — all without breaking your Creative Cloud workflow. Creatives no longer need to leave these apps to take advantage of the full value of Creative Cloud in Adobe Experience Manager, like cloud-based collaboration and the ability to separately store updates for work in progress. The workspace makes it easier than ever to create impactful digital experiences.
Smart Tags — enhanced for business-specific auto-tagging
Powered by Adobe Sensei, the next generation of Smart Tags uses a self-learning algorithm to recognize images and populate tags based on your unique business taxonomy. Unlike generic auto-tagging that only uses basic keywords, enhanced Smart Tags goes a step further, using your custom taxonomy to suggest and identify unique tags. As your library and taxonomy expand, Adobe Sensei becomes more intelligent, recognizing business-specific image features more quickly and automatically tagging new assets as they are introduced to the DAM.
Search — intelligent multilingual search
Experience Manager Assets uses Adobe Sensei to translate search terms in real time. Users can enter a keyword in one language, and the Sensei algorithm will translate that keyword instantaneously, searching and delivering matching assets across defined language libraries. Reducing reliance on metadata translation services, the intelligence search services makes your content more findable, in most any language.
Metadata management — more robust metadata ingestion, rules, entry, and governance
Experience Manager Assets now has even more robust metadata support. DAM admins can define cascading metadata fields, which only appear when their dependent parent fields are populated, for faster and more accurate cataloging. In addition, users can rapidly ingest metadata from any third-party system or file, or export completed metadata for use in other applications. Users benefit from improved governance, with an easier way to map complex metadata values and set required fields.
Enhanced user experience — refined user interface for improved productivity
Experience Manager Assets makes it easier to search, browse, preview, and work with a wide variety of file types with fewer clicks. Users can optimize their browsing experience by quickly switching between new views, like tree, card, or column, ensuring they find the right view for the right task. With more powerful search abilities, including enhanced operators and granular filters, it's easier than ever to find the needle in the haystack.
Brand Portal — more features to easily search, find, and share approved assets
Extended and distributed teams can now access a refreshed user interface and key new features to more easily search, find, and share approved assets. Brand Portal administrators have more configuration possibilities, with improved branding options to optimize appearance, robust governance to efficiently manage users, and extensive metadata controls to maximize findability. Admins can gain deeper insights into how they’re using and distributing assets with comprehensive, exportable usage reports.
Smart Crop & Imaging — automated image crop and processing
The dynamic media capabilities within Experience Manager Assets are now smarter, powered by Adobe Sensei, empowering marketers to automate tasks with artificial intelligence in bulk and bring experiences to market more quickly than ever.
Smart imaging automatically detects the available bandwidth and device type to dramatically minimize image file size by up to 70% upon delivery, with no loss in visual fidelity, ensuring smooth, quick-loading experiences that drive conversion.
Smart Crop helps compress workflows and eliminates hours of tedious work by automatically detecting and cropping the focal point in any image, capturing the intended point of interest, regardless of screen size. Included with Smart Crop is the ability to automatically locate and generate high-quality color swatches from product imagery.
Experience Fragments and Hotspots — easy channel-optimized interactivity
We’ve added Dynamic Media support to supercharge Experience Fragments, giving users the ability to assemble and reuse interactive content and video for many channels.
With AEM 6.4, users can compose Experience Fragments with Dynamic Media to instantly reassemble fragments upon delivery into layouts that fit any targeted screen size. This additional capability empowers marketers to add more interactive or engaging experiences like clickable hotspots, videos, or product information pop-ups.
Emerging media — 3D, VR, panoramic media management, and viewers
Users can now find, manage, and smoothly deliver cutting-edge, next-generation experiences by using 3D assets alongside panoramic and VR viewers. Dramatically simplify workflows and increase velocity by replacing costly photography with photorealistic 3D assets, giving you the flexibility to repurpose any asset, from any angle, in any light, and in any setting.
Use Adobe Dimensions CC to create high-quality 3D assets that flow seamlessly into the DAM, providing tools to manage and deliver customizable interactions across channels. Allow customers to digitally tour scenes, properties, landscapes, or locations, and delight visitors with immersive, engaging VR experiences, via device-optimized, out-of-the-box viewers.
Experience Manager Forms
Multi-channel Interactive Communications
Generate both print and web communications from a single authoring interface. Designed with an intuitive, business-friendly drag-and-drop document editor, Interactive Communications are responsive to any screen size or device type. Whether communicating via web, print or PDF, Interactive Communications can incorporate shared content assets, process business rules, produce archival documents, and ensure compliance.
Pre-fill Interactive Communications from business applications
Interactive Communications can be connected to disparate data sources and back-end systems to pre-fill data elements for both print and web communications. Whether editing document templates or even individual fragments, re-usable data elements can be pulled in using drag & drop, enabling personalized communication—at scale. Out-of-the-box integrations with Microsoft Dynamics, RDBMS, REST & SOAP services, and OData make integrating core data systems fast and easy.
Accelerate creating and updating form-centric workflows with a new touch UI to edit workflows, drag and drop data integration steps, and drag and drop OOTB email workflow steps.
Faster load times for adaptive forms
Lazy loading fragments are now fully supported and can be used with repeatable panels to minimize respond and load times for long and complex adaptive forms. Fragments can be configured to only load when needed and are unloaded when complete.
Enhanced Experience Manager Forms App
Streamlined deployment for the Experience Manager Forms App lets workers in the field capture data offline, with data automatically synchronizing with back-end systems. The app now also supports lazy loading adaptive forms, which is particularly important when internet connections are slow or weak.
Streamlined upgrade from LiveCycle to Adobe Experience Manager Forms
Upgrade from LiveCycle ES4 directly to Experience Manager Forms in a single step. The result is a faster path to utilize experience-focused capabilities like basic analytics, experience targeting, a modernized Touch UI, Adaptive Forms, and Interactive Communications provided by Adobe Experience Manager that did not exist in LiveCycle.
Automated Forms Conversion
Use Adobe Sensei to automate the process of converting legacy forms to mobile responsive forms for any device. Automated Forms Conversion can intelligently ingest existing forms, recognizing fields and content and applying styling, common navigation, logic, and validations. Forms are compared, and common form elements are extracted and converted into reusable form fragments. The reusable fragments allow form authors to reduce the number of forms needed to create, simplify, and maintain up-to-date form collections.
Experience Manager Livefyre
Integration with Experience Manager Assets
Livefyre integrates with Experience Manager Assets, enabling easy searches for the best social content on the web, directly within the Assets interface. Now, you can store both user-generated content and brand-created content in a single place. Livefyre’s rights request workflow is built into Assets, making it easy to get explicit rights and removing the legal worries of working with UGC.
Integrate UGC into more channels with Experience Fragments
Save time and resources by creating compelling UGC-fueled content in Experience Fragments and easily repurpose across channels — web, mobile, banners, and more. Also export into Adobe Target to deliver personalized experiences and conduct powerful A/B tests. Any changes made to the content can be automatically updated across channels.
Increase conversion and revenue with UGC Commerce
Pair relevant user-generated photos, videos, and reviews with products from your commerce platform and place them directly on product detail pages to influence the last phase of purchase. This works with Experience Manager Commerce, Google Shopping, and other popular commerce engines.
Bring UGC into your physical environment with screens
Bring the power of UGC into any physical space where screens are present. Share images, videos and reviews to help you meet business goals like driving conversion, building excitement at events, or increasing brand awareness. Thanks to responsive design in Livefyre, it's easy to format UGC experiences and showcase on any size screen from mobile to jumbotron.