Adobe Advertising Cloud
Adobe has the only independent ad platform that unifies and automates all media, screens, data and creativity at scale. So the days of siloed media are finally over.
Get it all with our demand-side platform.
Advertising shouldn't be hard. Manage all your digital media strategies to deliver better ads for every audience.
Get smarter search marketing management.
We bring the best data science to search. Use AI and data integrations to make search marketing about strategy instead of best guesses.
Bring creative management to life.
We believe content is as important as delivery. Streamline the creation of meaningful ad experiences that resonate with your audience.
Explore all products
Explore more 2019 Digital Trends in advertising.
We are committed to providing a media buying platform you can trust. We’re not tied to any special interests that may lead us away from serving your needs. We don’t own media or make money from publishers. We don’t share or tie down your data. It works seamlessly on our platform and anywhere else you want to use it.
We're the only truly omnichannel DSP, supporting TV, video, display, native, audio, social and search campaigns in a single solution. So you can tap into all your channels for holistic planning, buying, managing and optimising — including premium and private deals — for better results and greater audience reach.
Nobody knows the data like us. And we bring that expertise to bear on advertising. We connect otherwise disparate data sources for analysis and segmentation to help you truly understand your audiences. And then, we help you to act on those insights with unified, co-ordinated campaigns through all your media and marketing channels.
Because advertising is often a customer's first interaction with your brand, it's important that you make those impressions count. We bring art and science together, giving you access to Adobe Sensei to scale bidding and optimisation strategies and Advertising Cloud Creative to let you create thoughtful, dynamic messaging and ad sequences based on audience data.
We believe advertisers deserve to know exactly where their money is going — it's that simple. We're the industry leader in brand safety and media quality. We don't hide beind a murky supply chain. Marketers deserve and should expect total accountability. Which is exactly what we're making happen.
Learn more about Adobe transparency in advertising
Allianz Group integrates platforms with Adobe Advertising Cloud to better target customers and improve performance.
Cindy Nowicki, Director of Digital Customer Acquisition at ServiceNow explains how they brought together the whole customer experience.
Dr Pepper Snapple Group makes their ad dollars as effective as possible by using Adobe Advertising Cloud to drive product awareness.
Transparency and Brand Safety
*Gartner Magic Quadrant for Ad Tech, Andrew Frank, Lizzy Foo Kune, James Meyers, Eric Schmitt, 11 October 2018
graphic was published by Gartner, Inc. as part of a larger research
document and should be evaluated in the context of the entire document.
The Gartner document is available upon request from Adobe.
is a registered trademark and service mark of Gartner, Inc. and/or its
affiliates in the US and internationally and is used herein with
permission. All rights reserved.
Gartner does not endorse any
vendor, product or service depicted in its research publications and
does not advise technology users to select only those vendors with the
highest ratings or other designation. Gartner research publications
consist of the opinions of Gartner’s research organisation and should
not be construed as statements of fact. Gartner disclaims all
warranties, expressed or implied, with respect to this research,
including any warranties of merchantability or fitness for a particular
Adobe, the Adobe logo, Creative Cloud and the Creative
Cloud logo are either registered trademarks or trademarks of Adobe in
the United States and/or other countries. All other trademarks are the
property of their respective owners.
Copyright © 2018 Adobe. All rights reserved.
What is Experience League
Watch the 3-minute video and see how customers like ServiceNow, Hotels.com, and others win with Adobe Advertising Cloud.
Selecting a region changes the language and/or content on Adobe.com.