Vice President of the Australian Book Designers Association (ABDA), Design Cherry
Head of Design, HarperCollins
TOOLS AND RESOURCES
Book covers speak to the reader. They grab their attention and entice them to pick up the book. Good book design continues the conversation after purchase, but inspired book design continues it long after the reader has finished reading. But how does it start, and what is involved in the creative process?
In this illustrated conversation, join Astred Hicks, vice president of the Australian Book Designers Association (ABDA) and freelance book designer at Design Cherry, and Mark Campbell, head of design at HarperCollins ANZ, as they delve into their combined histories, discussing briefs, conceptual development, ideation, and outcomes, including:
Whatever the genre, it’s not about the designer it’s about the reader.
Technical Level: General Audience
Type: Session
Category: Inspiration
Track: Illustration and Digital Painting, Graphic Design, Education
Audience: Art/Creative Director, Graphic Designer, Print Designer, Illustrator