Social Influence: Younes Zarou, Kon Ermakov, and Sophie Scholl Project - MB164

Closed captions in English, French, German, and Japanese can be accessed in the video player.

Share this page



Influence comes at us in different ways and with different purposes in mind. Hear from:

  • Younes Zarou, one of Germany's most prolific social influencers. He grabs you with awesome visuals, then he uses behind-the-scenes clips showing how he created each effect to connect with and build his audience.
  • Konstantin 'Kon' Ermakov. A filmmaker and tech, lifestyle, and social influencer from London, Konstantin’s videos include advertisements, music videos and, most recently, productions for SIDEMEN. His distinctive style and includes behind-the-scenes content.
  • Luna Wedler. Using the Instagram profile @ichbinsophiescholl, she inhabits Sophie Scholl, the Nazi resistance fighter. In an emotional and radically personal way we join Sophie’s everyday life — in real time — as a student in Munich, follow her into active resistance against the war and totalitarianism, and live with her through her eventual arrest and death.

Technical Level: General Audience

Session Type: Mainstage Broadcast

Track: Social Media

This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.

More sessions you may like

Create with free Adobe Stock

Explore the curated collection of Adobe Stock photos, videos, and templates for Adobe MAX attendees.