Give your students and your school a competitive edge. 

Start your institution's digital transformation with Adobe's solutions for higher education. Create exceptional journeys for students as they go from prospects to committed alumni. Engage them in their learning, empower them with the digital literacy skills they need to succeed, and inspire them to stay involved long after they've graduated.

Data-driven Marketing

Attract the right mix of students.

Deliver modern digital experiences across all the platforms and devices students use most.
Attract the right mix of students.
Exceed application and enrollment goals 
Use Creative Cloud print, web, video, and mobile design tools to create standout viewbooks, apps, emails, and other digital experiences that drive awareness and interest among recruits.
 
Enhance your school’s brand 
With Marketing Cloud, you can manage all your creative content and assets efficiently from one central place to ensure a consistent brand experience across all media and touchpoints.
 
Target and optimize for better results
Marketing Cloud gives you deep insight into prospective students’ interests, so you can build personalized recruitment campaigns and target them for delivery to the right prospects at the right time. Plus, Marketing Cloud analytics show you exactly how prospects interact with those campaigns so you can refine them to maximize their impact. 

Simplify enrollment and onboarding with personalized engagement.

Create a positive experience for new students and their parents with personalized content that makes an immediate connection and digital forms that simplify your process.
Collaborate across a common platform.
Eliminate paperwork hassles
With Document Cloud, you can use secure digital forms and electronic signatures to accelerate the onboarding process. 
 
Increase accuracy and on-time completion
Use Marketing Cloud to create personalized student portals that students, parents, and administrative staff can use to quickly track requirements, submissions, and deadlines.
 
Reduce overhead
By streamlining back-office processes with Document Cloud digital workflows, you can dramatically reduce the administrative costs and effort associated with getting students enrolled and up to speed.

Foster digital literacy to help students succeed.

By integrating digital literacy into every aspect of your curriculum, you can help students learn, create, collaborate, and communicate more effectively — and develop the critical-thinking and creative problem-solving skills that employers value.
Get up and running fast with dedicated support
 
Learn more about digital literacy ›
Engage and retain today’s digital natives
Give faculty the Creative Cloud apps they need to design rich, interactive learning experiences like digital stories and data visualizations. And with Adobe for Academics, faculty can find tips, pre-built projects, and other resources to help them quickly master their apps.
 
Teach students to communicate with impact
Empower students to visualize, understand, and communicate information in powerful ways across print, web, video, and mobile projects. Creative Cloud comes with hundreds of video tutorials to help students get up to speed fast.
 
Create a path to career success
Students who can create compelling digital content and experiences have a powerful edge in the job market. With Creative Cloud, they can easily develop their personal brands and showcase their skills to potential employers via online portfolios, interactive PDFs, websites, videos, and more.

Inspire alumni to stay connected.

Create incredible brand experiences for alumni to build lifelong loyalty, encourage donations, and strengthen career networks to benefit new graduates.
Stay ahead of the creative curve.
Create unmatched content
With Creative Cloud apps like Dreamweaver, InDesign, and Premiere Pro, you can create beautiful digital assets for alumni websites, magazines, apps, and videos. 
 
Deliver relevant messages
Use Marketing Cloud to personalize every outreach effort, so alumni feel an emotional connection to their alma mater and want to stay involved.
 
Achieve giving and endowment goals
Create and deliver optimized giving campaigns that foster a sense of loyalty and excitement. With Marketing Cloud, you can measure your results in real time and refine follow-up communications to continually improve results.

 

 

 

 

 

 

 

Free resources and inspiration at your fingertips.

Created by educators for educators, the Adobe Education Exchange is a free learning platform offering instant access to professional development, teaching materials, and other tools designed to ignite creativity in the classroom.
 
Join for free ›

Three cloud solutions. 

One powerful platform for innovative schools.

Adobe Creative Cloud
Give your students, faculty, and staff the leading creative desktop apps plus connected mobile apps and services. Creative Cloud includes everything they need to create graphics, videos, web content, online portfolios, and more..
Learn more › 
Adobe Marketing Cloud
Help your Admissions, Development, Alumni, and Athletic departments get deep marketing insights into their target audiences so they can build personalized campaigns and refine their content for maximum impact.
Learn more ›

Adobe Document Cloud
Create, review, sign, and track critical documents — including financial aid forms, housing forms, transcripts, and faculty employment documents — from anywhere. 
Learn more ›