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Best Practices for Omnichannel Shopping Experiences Using Headless Commerce

Martin Buergi, Nishant Kapoor — Adobe

Customers today expect a seamless shopping experience across the entire buying journey. Powering these points of interaction requires a flexible platform with a modern API. Learn how you can evolve your solution and how leading brands are using an API-first and microservices approach to reach their customers globally with Magento Commerce and order management.

Key takeaways include how headless commerce can be extended with business logic, enriched with immersive content, and integrated with other points of interaction.

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