Our design discipline started in 2014, two years before we launched our design system. We had trained about 2,500 people worldwide in a class called User Centred Design 101 to appreciate why it’s important to adopt this mindset at ExxonMobil. We created a lot of interest, but then couldn’t keep up with the demand. People were eager to overhaul their apps using a more user-centred approach, but we just didn’t have enough designers to contribute to all of these initiatives.
We also had different design teams and projects that were making nice things, but they weren’t necessarily consistent from one to the next. Even if they were well-designed experiences in isolation, people using more than one of them would have to learn new navigation paradigms and interaction models to do similar things across these applications.