Publish everywhere from one place.


Plan, post and target content from one tool.

Publishing your posts to dozens or hundreds of social pages is easier than ever. Create all your posts within a sophisticated content calendar, route them for internal approvals and schedule publishing across any number of social sites and networks in a few clicks. Target audiences based on demongraphic and geographic data to get the right text posts, images, videos, links and events to the right people at the right time.

Features of social publishing.

Efficient publishing

Save time and effort by publishing to multiple platforms and audiences at once across all social networks, including Facebook, Twitter, Google+, LinkedIn, YouTube and Sina Weibo.

Audience targeting

One size rarely fits all. With Adobe Social, you can target the most relevant content to audiences based on demographic and geographic data.

Integrated link shorteners

Integrate your preferrred link shortener — including,,, budurl and more — directly into the publishing workflow.

Content calendar

Schedule, edit, suspend or duplicate posts while getting a broad view of your planned social media efforts with a comprehensive display of all upcoming actions by day, week or month.

Template creation

Streamline content creation with Adobe Social. Create a post once and share it across any number of management teams, regions and networks.

Integrated campaign tracking

Understand what’s working and what’s not within your social campaigns with automatically assigned campaign tracking codes from within the publisher.

Adobe Social is different. Here are five reasons it stands out.

Watch the demo to see how you can turn social data into actionable marketing insights.
“We now have the highest confidence that we’re delivering the right messages at the right time through the right channels to drive results. Adobe Marketing Cloud provides the insight that powers this success.”
— Maegan Clark, social media manager, Heifer

Use social data to drive marketing success.


Let data drive your experiences.

No matter the industry, data enhances your ability to engage customers.
See how various industries benefit from data-driven marketing.
Master content across channels.
Get a 360-degree view of customers.
Orchestrate campaigns across channels.