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How structured content is disrupting the “Future of Documents”  in a born-digital world


On-demand webinar and Q&A blog

How structured content is disrupting the “Future of Documents”  in a born-digital world

On-demand webinar and Q&A blog

 

Adobe Forrester Logo

How structured content is disrupting the “Future of Documents”  in a born-digital world

 

On-demand webinar and Q&A blog

How structured content is disrupting the “Future of Documents”  in a born-digital world

On-demand webinar and Q&A blog

 

Forrester published an independent research report as part of their ongoing thought leadership around the "Future of Documents" in December 2020. The report highlights the coming disruption they expect to see over the next few years in the very first phase of the classic content lifecycle: content authoring. A structured content management approach via component content management systems (CCMS) can go a long way in spearheading this disruption. Organisations that have already adopted these new authoring and content management workflows are already reaping exponential benefits and are seen as leaders in the content strategy domain.

Join an in-depth conversation with Cheryl McKinnon, Principal Analyst at Forrester and learn:

  • Why traditional ECM systems, content platforms aren’t built for the future and need to evolve beyond files to have fluid, componentised and structured documents
  • How structured content management will become the norm even for use cases like invoice processing
  • How specialised technical authoring tools using standards such as DITA will serve business needs at scale
  • How ‘skeuomorphism’ limits born-digital information and how ‘content fracking’ or ‘information chunking’ will bridge the gap between content creators and content consumers
     

Stefan Gentz, Sr. Worldwide Evangelist for Technical Communication at Adobe, also explores how Adobe’s CCMS is helping enterprises navigate disruption smoothly through structured content management.

Speakers

Speakers

Cheryl McKinnon

Cheryl McKinnon

Principal Analyst at Forrester
Featured speaker

 

Cheryl McKinnon

Principal Analyst at Forrester

Featured speaker

Stefan Gentz

Stefan Gentz

Senior Worldwide Evangelist for
Technical Communication at Adobe

Stefan Gentz

Senior Worldwide Evangelist for Technical Communication at Adobe


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