The search is never over. But it can be automated.

Simulate and quickly act upon the best and most profitable options in your search marketing strategy.

Automate search, shopping, and retargeting campaigns.

Adobe Media Optimizer offers the most comprehensive campaign optimization through industry-leading forecast models, scalable campaign automation, and integration with Adobe Analytics.

Features of search management.

Campaign simulations

Use sophisticated models to test and visualize the expected traffic and conversion for keywords, ad placements, and product targets.

Spend recommendations

Run models to determine the highest performing mix at varied spend levels across portfolios.

Model accuracy reports

Validate assumptions with reports based on strong models and data from multiple channels.


Magnifying search marketing returns.

UK online retailer doubled its traffic and returns with Adobe Media Optimizer.

Optimize SEM results with integrated analytics.

Learn how to combine real-time analytics and search data to predict SEM results and optimize campaigns.


Accurate campaign predictions.
Predictably better campaign performance.

Learn how Adobe Media Optimizer addresses many of the challenges digital advertisers face.


Manage all of your ad channels from one solution.

 See why we’re a Leader in The Forrester Wave™: Omnichannel Demand-Side Platforms, Q2 2017.

Learn how to solve business problems.

Read our use cases for best practices in programmatic media buying and ad serving.