Profit by personalising your customer experience everywhere



On-demand webinar  | 36 min | Free of charge


Summary

There’s no downtime when it comes to customer experience. Customers expect personalised and relevant content at every interaction and every touchpoint. Studies have shown that organisations which personalise their user experience deliver greater customer satisfaction, reduce acquisition costs, increase marketing efficiency and increase revenue.

Personalisation is no longer optional. If you are not doing it, your competitors are. But how to achieve this across so many touchpoints without an army of staff?

Why attend this webinar?

In this webinar, you will:

•     Leave with actionable tips on how to personalise digital experiences on any IoT device – including mobile app and even voice assistants such as Amazon Alexa

•     Learn how organisations of any size can deliver personalisation at scale by leveraging Adobe’s artificial intelligence and machine learning capabilities (Adobe Sensei)

•     Get a first look at the Visual Experience Composer (VEC) that enables content personalisation on native mobile apps in a do-it-yourself fashion

Intended audience
  • Marketing decision makers and practitioners
  • IT decision makers and practitioners
  • Customer Experience
  • eCommerce
  • Digital

 


Speaker

Scott Gruer

Scott Gruer   
Solution Consultant, Adobe
See Scott's Linkedin

With over 20 years of web experience, Scott has helped leading organisations across ANZ, SEA, China and HK navigate through their digital transformation. He has helped customers grow their digital marketing programs to produce real bottom line value and increased ROI.

Attend the webinar now