Adobe Innovation Sessions
Mobile Moments and App Engagement
Mobile first and mobile only customers are becoming the norm for many businesses around the world. In response, digital and mobile teams have to use a range of strategies and tactics to effectively acquire, analyze and engage app users.
This session is designed to provide you with the individual elements of app engagement to build an end-to-end mobile strategy that improves your relationship with mobile customers and allows you to be the star of your own Mobile Mission Impossible.
