Adobe Experience Forum Singapore
25 July, 2017 | Grand Hyatt Singapore | #AdobeXF
25 July, 2017 | Grand Hyatt Singapore | #AdobeXF
Managing Director & Deputy Group Head of Consumer Banking Group and Wealth Management
DBS Bank Limited
In her capacity as Deputy Group Head, Pearlyn has direct management oversight in the 6 markets that the Consumer Bank operates. She drives the business agenda in growing wealthmanagement, secured lending, deposit, insurance & investment products, credit card and unsecured lending, etc. In addition to the individual product lines, the sales & service, branding & marketing and customer experience delivery of the Consumer Banking network in the region also come under her purview.
Managing Director and CEO
Tourism Australia
John O’Sullivan commenced as Managing Director of Tourism Australia, in March 2014.
Tourism Australia promotes the country internationally through a broad range of trade and consumer marketing activities – all underpinned by the global positioning of message There’s nothing like Australia.
Chief Marketing Officer
StarHub
Howie is responsible for charting StarHub’s brand and marketing strategies across all marketing functions and ensuring overall marketing synergy and brand consistency. Customer value management also falls under his purview. In addition, he oversees StarHub’s Mobility, Pay TV and Broadband businesses as well as its Content and Local Production teams.
Chief Marketing Officer
Lazada Group
As the Chief Marketing Officer (CMO) of the Lazada Group, Charles Debonneuil oversees the planning, development and execution of Lazada’s marketing, advertising and communications activities in Southeast Asia – Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. He is responsible for promoting Lazada to strengthen its market leadership in Southeast Asia as well as helping brands leverage Lazada’s marketing platform to connect with digital consumers.
Charles has been with Lazada since 2012, joining as co-founder and Managing Director of Lazada Vietnam. He moved to Thailand end of 2013, joining the marketing function as an Executive Vice-President.
Charles began his career with Bain & Company in France and Brazil, after graduating with a Masters in Management from HEC Paris.
SVP Innovation – Asia Pacific
Discovery Networks
Win leads the innovation team and efforts across Discovery’s business across Asia to a progressive digitally native product and services company with additional responsibilities as Discovery International’s Centre of Excellence for data strategy & adtech/monetization efforts. Key initiatives will include the incubation of new digital businesses; extensions of existing brands into online communities; a strong push into big data and analytics; adtech/monetization launches. Win is no stranger to the industry, having founded Thailand’s premium OTT service PrimeTime Entertainment. During his stewardship as CEO, PrimeTime amassed over 3 million registered users within a year of its launch. Win was also the CEO and founder of technology and media companies Ploenjit Media and Fly Digital Media in Thailand. Prior to this, he was with Microsoft Thailand, SAS Software, Total Access Communication or Dtac & Cisco Systems. Win holds a BS in Information Technology from Assumption University, Bangkok.
The world’s premier expert, author, and speaker on marketing leadership
Thomas is a former partner of McKinsey. His pioneering research brings a fresh perspective to the customer organization: leadership
– including the world’s largest study, with over 68,000 assessments
– on what makes for an impactful marketing officer.
GM, Digital Transformation
Tourism Australia
John is the Head of Digital at Tourism Australia and understands the need for digital solutions to solve critical customer challenges and enable the Tourism Industry to meet the vision of making Australia the most desirable and memorable destination on earth for leisure and business. He leads the next phase of Tourism Australia Digital Transformation which includes distribution platforms like Aussie Specialist and our Digital Marketing channels such as Australia.com and Australia.cn which communicate to millions of consumers across the world. He has a keen interest in data as well as new customer experience technologies demonstrated in the recent release of 360 and Virtual Reality assets supporting the recent Aquatic and Coastal campaign.
General Manager
Blaze Digital
Jayaram has spent the last 15 years making his mark in the growing Malaysian digital scene. He started off in Astro Radio at the tender age of 19 with Malaysia’s Premier Teen Community, xfresh.com, and progressed quickly into a leadership role with Malaysia’s No.1 English radio station, hitz.com. As Astro Radio became more focused on the digital delivery of Content, Jayaram was asked to head the Digital Department, during which he developed 22 Award winning mobile radio apps.
Head of Digital
Malaysia Airlines
If you love the airline industry, then there is no more exciting place right now than working for Malaysia Airlines.
Pete is heading the Digital Department of Malaysia Airlines at a pivotal moment to help turnaround the business to be a profitable and stock listed airline by 2019.
Head of Connected Media
Mediacorp
Anil Nihalani serves as Head of Connected Media at MediaCorp Pte Ltd. Mr. Nihalani oversees Toggle, OTT and DVB-T2, digital transmission business. He serves as General Manager of Business Strategy & Analysis at Nucleus Connect Pte Ltd. Mr. Nihalani leads the Business Strategy and Analysis group at Nucleus Connect where he is responsible for business planning, evaluating business opportunities and the development of new services. Additionally, he oversees the management of the Program Office which is responsible for planning and coordinating the activities across Nucleus Connect Pte Ltd., while in its start up phase and taking it to launch.
APAC Strategy, Operations – Head
Samsung Electronics APAC
After a few years at Microsoft and Gartner in France and the UK, Jean-François (JF) joined a US management consulting firm to grow their B2B Sales & Marketing practice in Africa and later EMEA. In 2012, he completes his MBA at INSEAD before joining Samsung Global Strategy Group and Global CFO department in Seoul, Korea. He spent there 3 years working on multiple growth initiatives ranging from energy infrastructure, healthcare, consumer finance and - expectedly - consumer electronics. In 2016 he transferred to Samsung Electronics APAC to lead strategy and digital transformation under regional CEO direction.
Director, Regional Marketing G. China, SEA & IN
Hotels.com
Jessica joins Hotels.com since Q4 2009 and she manages marketing activities in Greater China, Southeast Asia and India markets. Prior to her appointment at Hotels.com, she has worked for Citibank, eBay, HSBC and Mio (MiTac) corporation.
Senior Director, Marketing
Asia Pacific
GN Audio A/S
Jabra
Saurabh Singhal joined Jabra three years ago as the head of enterprise marketing for APAC. Since then he has also taken over responsibilities for Consumer and Small business marketing for Jabra Asia pacific. He is a part of the global marketing leadership team and the APAC management team. In his role he is responsible for demand generation, brand management, PR and media relations, retail and partner marketing and digital marketing.
Director of Marketing - APAC
LinkedIn Sales and Marketing Solutions
Edward leads the field, demand generation content and product marketing teams for LinkedIn Sales Solutions and Marketing Solutions across the Asia-Pacific region including China and Japan.
Prior to joining LinkedIn, Edward spent eight years in marketing at Fairfax Media - a leading Australian publisher, where he worked in a number of roles across newspapers, magazines and digital media.
Head of Tracking
Lazada Group
Vira is the Head of Tracking at Lazada Group with over 7 years of experience and a strong passion for tracking & digital measurement. Executing the long-term vision of the company to be data-driven, Vira is responsible in implementing 3rd party and in-house tracking for all existing and new features across the entire SEA ventures (Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam). Vira oversees end-to-end data needs of the organization and in doing so, is scaling the business in a systematic data driven manner.
Lead Product Engineering and Solutions Architecture
MediaCorp Pte Ltd
With an extensive background in engineering, high end product development, digital strategy, data analytics, and ad exchange economics, Ryan has designed and built geographically dispersed products and operation teams from ground up. He has significant industry experience working with some of the big names across the advertising landscape namely vertical Ad networks, DSPs, Ad serving platforms, Agencies and Publishers.
Marketing Automation Lead
IAG
Anthony is a highly experienced Marketing Manager and Marketing Technologist. Currently leading the Marketing Automation team at IAG, he is responsible for delivering the Direct Marketing Transformation initiative – which will enable a data lead, digital eco – system driven by Adobe Experience Cloud.
Manager, Digital Strategy & Monetization
Digital Innovation
Discovery Networks Asia Pacific
Siddhant Singh comes to Discovery with a background in Digital Strategy and broader Strategy Consulting. As a member of the Digital Innovation team, he builds Digital Strategy and Monetization strategies for Discovery worldwide. He is deeply involved in helping the organization as a whole move towards a more data-led approach, and is passionate about bridging the gap between data insights and creative content.
He is also currently leading the implementation of Adobe Audience Manager for our Nordics business.
Regional Head of Global Advisory
VML SEA & India
With over 20 years of digital industry experience, Oliver's love affair with digital started back in 1995—when he wrote the code for his first website. A true global citizen, Oliver has lived and worked all over the world. His experience includes leading the digital strategy for clients such as Bentley, Bridgestone, Dell, News International, Colgate and Singapore Tourism Board. Today, Oliver leads the Global Advisory practice for VML Southeast Asia and India. He collaborates with senior clients, VML’s client engagement leadership, as well as its Strategic Planning & Insights teams, to better understand the business landscape, develop strategies to meet clients’ digital transformation objectives, and activate the agency team to deliver the new offering to clients.
Digital Transformation Specialist
Enabling cloud adoption at Amazon Web Services
Lillian has been helping companies in Singapore accelerate their cloud adoption, with a focus on digital and fintech companies. She has worked with local brands to expand their regional footprint in Southeast Asia while ensuring that their architecture remains secure, scalable, and cost-optimized.
Chief Commercial Officer
Unruly APAC
Phil joined Unruly in 2010 when it was still a startup in a leaky office in East London’s emerging tech hub. As EMEA/ UK MD, Phil grew the European business to 6 offices before leaving for Singapore to launch Unruly APAC in April 2014. Unruly now has offices in Singapore, Japan, Australia, South Korea and India with another 3 to open across South East Asia in 2017.
Chief Digital Officer
Mindshare - APAC & MENA
Sanchit is the Chief Digital Officer for Mindshare in APAC & MENA where he consults world’s top marketers on establishing their digital businesses for future ready business models keeping consumers at the heart.
His passion is using digital data streams & tracking consumers’ trails to inform marketing strategies of the world’s top brands. Sanchit is a self-professed stalker of Google’s business & loves fast moving data.
Partner and Industry Veteran
Mettle and Salt Partners
Jeffrey Seah left the marketing and advertising technology corporate world in June 2016 to focus his time fully in the development of the Data, Tech, Media and Content industries. He fulfils his non-compete leave with his last employer on June 2017.
DoubleClick Adx - APAC Head
Google
Pankaj is a digital evangelist, Programmatic expert and a thought leader in APAC. He is a high performing entrepreneurial executive with over 17 years of experience in Internet/Telecom/IT domain. Pankaj has held various leadership positions at Google, Nokia & Airtel.
Supply Operations Director
GroupM
Daniel Rowlands, Supply Operations Director for GroupM, is responsible for streamlining the inventory supply chain across the APAC region. With a focus on creation of the framework and establishing the GroupM Trusted Marketplace across SEA, he is also accountable for the development and execution of the GroupM brand safety strategy.
Actor / Comedian / Host
Fly Entertainment
Enlai was born in Singapore and grew up in New Zealand. Since returning, he has worked on over 50 theatre productions with groups such as W!ld Rice, Dream Academy, Theatreworks, The Necessary Stage, SRT, Toy Factory, Spell #7 and Action Theatre.
Vice President of Strategy, Business Development & Marketing
Digital Marketing
Adobe
As Vice President of Strategy, Business Development, and Marketing for Adobe's Digital Marketing Business, Mellor leads strategy for the industry-leading Adobe Marketing Cloud. With over 25 years of enterprise technology experience, Mellor is responsible for growth and market leadership initiatives for Digital Marketing, one of the world's largest enterprise SaaS businesses and Adobe's fastest-growing business unit, driving over $1B in annual revenue.
Managing Director, Southeast Asia (SEA)
Adobe
“Always understand what customers need,” is Sri’s unwavering belief through his 26 years of leadership in the IT industry. An intuitive and visionary leader, Sri possesses an in-depth knowledge of the Southeast Asia and India markets, and is passionate in challenging the norm together with his team, to deliver the best possible experiences for customers.
Sr Dir, Demand Marketing, Corporate Marketing
Adobe
Scott Harris has been at Adobe over nine years and works as Senior Director of Enterprise Marketing. As a leader of Adobe’s marketing efforts for the enterprise, Scott has a unique perspective as a marketing platform provider and a leader looking after the enterprise approach to demand generation. Major areas of focus have been demand generation, modeling/measurement, marketing automation, search marketing, sales/marketing alignment, media optimization, operations and database marketing. Previous to Adobe, Scott held marketing positions in financial services and internet media companies. Scott has a BA from Brigham Young University and a MBA from the University of Southern California.
Principal Analyst – Adobe Digital Insights
Adobe Systems Incorporated
Tamara leads the team of analysts responsible for providing marketers with research and insights captured through aggregated and anonymous data from the Adobe Digital Marketing Cloud, one of the world’s largest marketing technology platforms with over 1.24 trillion transactions per quarter. In her role, she is frequently quoted on television, radio and in thousands of press articles on a variety of data-oriented technology, and digital marketing topics where she uses big data to identify key trends and predict the future. Tamara was named one of the Top 20 Big Data Analysts in the US by Fortune Magazine and one of the Top 100 Data Influencers in the UK by DataIQ Magazine.
Director, Adobe Experience Cloud, Asia Pacific
“I’m the person who helps bridge the gap between the business objectives of marketing professionals and the increasingly amazing but confusing technology that has the potential to help them do their jobs more successfully than ever before.” explains Siva Ganeshanandan, Director, Adobe Experience Cloud in Asia Pacific.
Director, Market Development
Adobe APAC
Michael Stoddart leads the Market Development team for Adobe in Asia Pacific, supporting Adobe's enterprise customers as they undertake digital content transformation. Michael's longevity, industry knowledge and strategic vision have built significant awareness in the business and creative communities.
Senior Evangelist
Adobe@Adobe
Ron Nagy is a senior evangelist with the Adobe@Adobe team. His career at Adobe has spanned 20 years and a variety of roles within IT and Product. Currently he showcases the Adobe digital evolution story along with solutions built by Adobe@Adobe - a small digital agency innovation team. Being part of a digital agency within Cloud Technology allows us to work with the latest unreleased versions of Marketing, Creative and Document solutions as customer zero. Nagy helps customers and prospects understand the Adobe story as one example of a large enterprise managing through change from the people, process and technology perspective.
Principal Solution Consultant
Adobe Asia Pacific
Mark Szulc, Principal Solution Consultant, Asia Pacific, works with Adobe's leading customers & partners as they take advantage of Digital Marketing. He has more than twenty years of experience assisting large organisations increase their market share, improve operational efficiencies, automate processes and drive revenue growth.
Commercial Director, Southeast Asia
Adobe Advertising Cloud
Kenneth Chow is Commercial Director for Southeast Asia at Adobe Advertising Cloud, managing the growth and strategy for the DSP business, formerly known as TubeMogul, an industry leading technology platform focused on cross-channel programmatic buying.