According to Adobe’s 2019 Consumer Content Survey, 83 percent of consumers say they’ve received content from brands that isn’t personalized, with more than one-third of consumers saying this happens constantly or frequently. And half of those consumers say they’re more likely to become loyal to the brand if the experience is personalized. For brands, this is a huge opportunity missed.
In this session, Adobe experts will share best practices and live examples on:
- What enterprises need to deliver Customer Experience Management
- How to build a data foundation of your personalization efforts with Adobe Analytics & Adobe Audience Manager
- How to deliver personalized experiences across channels, at scale, with Adobe Target & Adobe Campaign
See how Adobe Experience Cloud can help your organization deliver personalized, relevant experiences to win the hearts and minds of consumers today.
Tuesday, 4 February 2020
9am – 12pm (Registration starts at 8.30am)
Meeting Room 330
1 Raffles Boulevard
Senior Product Marketing Manager, Adobe APAC
Solution Consultant, Adobe Southeast Asia