Component Content Management Systems:
Supercharge long-form content for personalized and consistent experiences

As organizations increasingly focus on customer experience (CX) improvements, optimizing content experience can go a long way towards creating happier and more loyal customers. This report by Forrester evaluates the content priorities, challenges and the role structured content management via a Component Content Management System (CCMS) plays in addressing strategic and operational gaps.

Read the report to explore:

• Why existing content management systems don’t meet business needs 
• What are the top content creation, management and delivery challenges
• How a CCMS helps organizations tackle these challenges, mitigate risks and gain a competitive advantage
  

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