Design your own logo.
A nicely designed logo can give your student council campaign a cohesive appearance. The design should reflect your overall message and the image of yourself you want to present. Use relevant visuals, simple icons or attention-grabbing colours to give your logo an extra edge. Design it with Adobe Illustrator. This allows you to save it as a vector file and scale and print your logo at any size, on everything from a tiny pin to a t-shirt or a giant poster.
Make campaign posters.
Seeing a poster in person can be impactful. If you can hang posters in public spaces, it can get your name out there and help you grab attention. A student council poster can range from a simple text-based design to a complex illustration. Whichever approach you take, make sure your poster contains a few key elements including: your name, logo, slogan and an image of yourself. Browse some student council poster ideas and explore these poster templates to get a head start on your design.
Create social media assets.
Make a version of your poster that you can share online on your Instagram, Twitter and Facebook pages. Your classmates are on social media, so your campaign should be too. Your digital fliers should match your posters stylistically, but create them in the sizes and formats that are appropriate for social media platforms, like these social headers.
What makes a strong election poster.
When you design a school poster for an election, keep these design elements in mind to make it compelling and effective.
Your choice of font can say a lot about your campaign. Every individual style evokes a reaction out of your audience. A handwritten font can be fun. A serif font can look professional. Be thoughtful about your choice of font and stick to just one or two fonts for your posters. Mixing too many styles can obscure your message and distract the viewer.
Choose one or two colours and use them throughout your campaign to create consistency and boost your brand recognition. In this case, your name and campaign are your brand. Different colours evoke different emotions and thoughts. Yellow can be cheerful or playful, while blue can be tranquil or serious. If you use your school’s colours as your campaign colours, you can lean into your school spirit. Just make sure you use your colours consistently and choose ones that complement each other.
Graphics and layout
How you organise the information and design elements on your poster can make a big difference. Use the white space in your poster to draw the viewer’s eye between the key components of your poster. Or pull in icons and graphics that reflect the key messages of your campaign.