Adobe Experience Platform Resources

Bringing all your data together to get the best view of your customers is a tall task. But with Adobe Experience Platform, you’re able to make it happen quickly and efficiently. Then you can start powering the data-driven experiences that will change your brand. Put Adobe Experience Platform into context with this collection of industry publications and other resources.

Industry Publications

Customer experience

Customer Experience

Read this Target Marketing article to see how digital marketing is evolving to make customer experience the central focus.

Digital Transformation

Digital Transformation

Learn more about our changes to the way you build data-driven experiences in this Pierre Audoin Consultants (PAC) article.

Think Beyond CRM

Think Beyond CRM

See why CRMs are no longer enough when it comes to digital marketing in this article from Target Marketing.

Experience Innovation

Experience Innovation

Get another take on the Experience System of Record in this TechCrunch article.

New Experience Architecture

New Experience Architecture

Learn even more about the Experience System of Record in this article from DMN.

Strategic Advantage

Strategic Advantage

Read this Medium article to get an in-depth look at the benefits of Adobe Experience Platform.

Adobe named a Leader again in the 2019 Magic Quadrant for Digital Experience Platforms.

Gartner has placed Adobe furthest in “completeness of vision” for digital experience platforms — compared with other vendors in the industry. See why we understand evolving marketing challenges and innovate solutions like no one else. Read the Gartner 2019 Magic Quadrant for Digital Experience Platforms.

Industry Trends & Research

 2018 Digital Trends in IT

See what 400 IT leaders around the world say about digital marketing trends in 2018 Digital Trends in IT.

Chasing Tech and the Changing Role of the CIO

Learn how marketing and IT can work together in Chasing Tech and the Changing Role of the CIO.

Artificial intelligence makes a smarter enterprise.

We brought together business leaders across various industries to share their thoughts on opportunities and challenges for AI in the enterprise.

Further Reading

Let’s talk about what Adobe Experience Platform can do for your business.

Let’s talk about what Adobe Experience Platform can do for your business.