Digital Formats: Digital out of home advertising
Take to the streets to create a bigger digital footprint.
Digital out-of-home advertising closes the cross-channel digital marketing loop. You’ve checked web, mobile, and connected TV from your digital to-do list. But delivering a true cross-channel experience means going beyond the world of Wi-Fi. Digital out-of-home (DOOH) advertising lets you reach customers in the real world, en masse. Adobe Advertising Cloud can help you build a highly automated and highly targeted buying strategy that will get your video ads on large-format screens in your audiences’ most frequently visited places — at the times they’re likely to visit most.
Connect easily with audiences out-of-home and on the move.
Make an impact on audiences with targeted messaging, delivered at the right time in the right location.
Plan, bid on, and buy ads across publishers and DOOH formats in real-time, from one place.
Draw customers into your video brand stories with digital signage in locations around cities and the world.
Learn how to solve business problems.
Read our use cases for best practices in programmatic media buying and ad serving.