Even in today’s experience era, many companies are still not taking advantage of customer intelligence opportunities to win customer loyalty. In the new digital age, customer loyalty is less affected by the physical location of products, yet traditional measurement models continue to rely on recommendation, retention and responsiveness. This webcast, presented by Axel Schaefer, Sr. Strategy Manager from Adobe, describes:
- New customer loyalty models based on data science that align customer data from different sources
- Key findings from consumer & market research on customer intelligence
- Companies that deliver compelling, personal experiences across devices are seeing significant performance increases from their customer intelligence
Simply fill out the form to watch the presentation.