Macromedia MAX 2004

Mobile Day at MAX 2004

Monday, November 1, 2004
8:00 am - 6:00 pm
Fee: $49 with MAX registration, $150 without MAX registration
Detailed Agenda

We invite you to join us Monday November 1st, for Mobile Day, a one-day event where you can learn how you can generate great mobile content experiences using Flash for mobile devices.

Macromedia is working together with Flash professionals to light up the mobile world by deploying Flash in devices. Over the past year we’ve seen great momentum, especially with Flash on mobile phones.

At Mobile Day you will hear directly from Macromedia, wireless industry leaders, and the developer community about how to realize great mobile experiences using Flash Lite and FlashCast. We will cover topics ranging from interface design to content delivery.

If you’re interested in creating Flash content and how you can monetize your existing web content for a mobile device, or just interested in understanding Macromedia’s wireless industry approach then Mobile Day at MAX 2004 is meant for you!

The Mobile Day registration fee includes breakfast, lunch and evening social event where you will be able to interact and talk to mobile team members.

Immediately following Mobile Day, this year’s MAX 2004 agenda also includes a track dedicated to creating great mobile experiences. MAX Sessions include topics such as building mobile phone interfaces, creating FlashCast channels for distribution, and using ColdFusion MX to deliver SMS applications. When registering for MAX, be sure to sign up for these important sessions.

Mobile Day Registration

You can register for Mobile Day at MAX 2004 when you register for MAX. Select the Mobile Day checkbox under "Additional Events Requiring Registration".

If you are already registered for MAX 2004 and would like to also register for Mobile Day, contact registration management at, or by phone at (800) 465-7110.

If you are not planning to attend MAX 2004, but wish to register for Mobile Day, register online here. Registration fee for those not attending MAX is $150.

Mobile Day Sponsors


Symbian creates and licenses Symbian OS™, the operating system that powers the most popular smartphones on the market today. Symbian OS is based on open technology standards to enable the widest possible choice of smartphones, applications, content and services for network operator, consumer and enterprise customers.


TI, leading manufacturer of wireless semiconductors, provides silicon, software and 15 years of wireless systems expertise for all cellular communications and wireless connectivity standards. TI technology is driving 2.5G and 3G phones with its TCS chipsets and OMAP™ application processors. TI makes wireless personal, intelligent and seamless.

Pre-Conference Events


MAX 2004


Partner Summit


Hotel & Travel


Sponsors and Exhibitors


MAX 2005