As Executive Vice President and General Manager, Anil Chakravarthy drives the vision and operations for Adobe’s Digital Experience business, one of the world’s largest SAAS businesses and the leader in the Customer Experience Management (CXM) category. In addition, he is responsible for the company’s worldwide field operations.
Joining Adobe in January 2020, Anil brings decades of product innovation and industry expertise to his role leading strategy, product management, engineering and marketing for Adobe Experience Cloud. With solutions for data and insights, content and commerce, customer journey management and advertising, Adobe Experience Cloud is powering digital businesses across both B2B and B2C for companies of every size. The foundation of Adobe Experience Cloud, Adobe Experience Platform, is the industry’s first purpose-built CXM platform, enabling the delivery of personalised customer experiences in real-time at scale.
In his role overseeing worldwide field operations, Anil leads Adobe’s global enterprise sales organisation and customer success functions, which are focused on supporting brands as they navigate digital transformation.
Anil joined Adobe from Informatica, a global leader in enterprise cloud data management, where he served as chief executive officer from 2016 to 2019. At Informatica, Anil led the successful transformation of the company to cloud and subscription services. Anil joined Informatica in September 2013 as the executive vice president and chief product officer responsible for product development, product management and product marketing.