Understanding Social Trends and Creating Effective Promo Campaigns
Watch our webinar and transform your next marketing activities, while creating standout campaigns.
Understanding Social Trends and Creating Effective Promo Campaigns
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In today’s competitive landscape, it’s easy for your marketing campaigns to get lost in the crowd, especially amid the chaos leading up to global events such as Black Friday. Promotional campaigns increase the demand significantly for creating collateral, presentations, and all other related content.
In this webinar, Senior Product Manager at Adobe, Andy Lambert covers all the above, then goes further to increase your understanding of social media trends and the tips and tricks needed to create standout campaigns.
This webinar promises to benefit marketing and retail decision makers, by sharing insights into:
- Enhanced Reach and Engagement: Which social media channels and content formats are generating the most response
- Effective Content Strategy: Creating a well-structured content strategy for promotions.
- Efficient Content Production: How to use Adobe Express to scale content production and manage comprehensive campaigns
Speaker:
Andy Lambert
Senior Product Manager, Adobe
Andy works as Senior Product Manager on Adobe Express and is a serial tech entrepreneur with a 12-year track record of building and selling successful software companies. As a co-founder of ContentCal, he helped scale the social media marketing platform to serve thousands of customers globally before its acquisition by Adobe in 2021. He authored the best-selling book 'SOCIAL 3.0' and is passionate about educating businesses on leveraging social media effectively.
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