Adobe Insight
Quickly analyze large volumes of rapidly evolving data in real time
Powerful visualizations provided by Adobe® Insight allow marketers to immediately infer meaning so they can make quick business decisions that improve overall business performance.
Digital marketing challenges
Call centers, ATMs, point-of-sale systems, kiosks, RFID tags, and reservation systems have two main things in common. First, they generate massive amounts of rapidly changing data. Second, most available tools used to analyze very large volumes of data trade off the breadth and depth of the analysis with the time it takes to arrive at meaningful business insights. As a result, organizations struggle to make timely, intelligent business decisions.
Solution
Adobe Insight helps organizations analyze very large volumes of data and use that information to make well-informed strategic business decisions. Insight accepts data from any source, including data warehouses and business intelligence tools.
- Structured data loading
Load and analyze any structured data — no preaggregation required for analysis. - Analysis by dimension
Perform n-dimensional analysis of data, with the ability to add new dimensions on the fly. - Segment data
Discover meaningful business insights thanks to unlimited segmentation and filtering capability. - Visualization of complex data
Make complex data and trends easy to understand via powerful visualization. - Free-form queries
Get information to decision makers quickly with rapid analysis of free-form queries.
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