They say a graphic designer spends 100 hours a year choosing fonts.
I made that up, yeah, but I can't be too far off.
What if the solution wasn't changing the font, but adapting it to the shape?
Hi, my name is Ariadna, I'm a graphic designer specializing in visual identity, and in this tutorial we're going to design packaging with very Argentine text.
We're going to set straight text aside.
I'll show you how to adapt your letters to any shape by defining a work area, cutting the illustration with the pen tool and pathfinder.
Then we'll give the typography personality from the Character panel, and we'll wrap up with the magic of envelope distort so your text hugs the package perfectly.
An original resource to give your designs meaning and movement.
Get your mate ready, are you ready?
Let's get started.
