Celebrating Changemakers.
At Adobe, we believe that creativity is more than just good business — it can help transform lives, lift up communities, and make our planet healthier. Discover Adobe customers who are using our products to address important social and environmental issues.
Image by Michael Davie / Ripple Effect Images, 2010
Planet Forward empowers students to lead conversations on global environmental issues and create change through visual storytelling.
“We’re here for any student who wants to learn about a topic, understand it, and communicate it to others. Over the years, students have published more than 5,000 stories. Through Planet Forward, we’re bringing a national audience to students who want to make a difference in our planet’s future.”
Frank Sesno, Founder, Planet Forward, and Director of Strategic Initiatives, School of Media and Public Affairs, George Washington University
Mercy Health created a COVID-19 landing page in one day to provide a single source of truth for patients.
“When you look at what we did with the COVID-19 landing page, it wasn’t about revenue numbers. It was about serving patients and saving lives. And if somebody got tested or treated because of our work, that’s a life we helped save.”
Ken Kellogg, Vice President of Brand and Digital Experience
NatWest Group saves 9M sheets of paper, 960K gallons of water, and 336K pounds of wood with paperless workflows.
“Electronic signatures play a critical role in our current push for paperless operations. By removing barriers to enterprise, we are able to deliver effortless experiences to our colleagues and customers and simplify how they interact with [us].”
Vineet Manuja, Head of Business Automation Services, India
ICRC field workers become mobile journalists to share candid stories from the frontline.
“Great storytelling isn’t necessarily about super polished production. It’s about capturing the powerful moments inside the stories constantly unfolding in the places we work. And of course that means we need someone there to record it.“
Kathryn Cook, Head of Content
More stories about Changemakers.
Teaching students digital literacy makes them resourceful and innovative visual communicators.
“It’s an awesome experience to see students use visual storytelling to convey their message. They can use Adobe Creative Cloud apps to embed video and images into their presentations, which makes them much more powerful.”
Keith Penn, University Program Specialist and Instructor for the First-Year Experience course at Winston-Salem State University
Handbook Germany helps immigrants and refugees with targeted information on German life.
“We have to inform people. How are they supposed to comply with requirements if they don't know or understand them?”
Mosjkan Ehrari, Managing Editor
TerraCycle Loop: solving the single-use packaging problem with durable design.
“For this transformation [to durable packaging] to take hold, the design has to be better, and the container has to be more innovative and beautiful than what came before.”
Tom Szaky, CEO & Founder
Walgreens portal helps people get COVID-19 information and schedule vaccine appointments.
“The pandemic has expanded the role of our pharmacists, making them first-line resources. When you couple this with our digital strategy...we can execute across channels by putting the customer first and ensuring we are meeting their highly personalized individual needs.”
Alyssa Raine, Group Vice President of Customer Marketing Platforms
CSU Fullerton digitizes administrative processes, reducing paper usage 50%.
“We wanted to improve graduation rates by removing barriers for students, who spent a lot of time filling out forms to add or drop a class or change their major. We simplify the whole process, so they can focus on their studies.”
Joe Luzzi, Assistant Vice President of IT
Syneos Health and 100 Roses from Concrete help creatives of color to break into the ad industry.
“In creative industries, the percentage of people of color is extremely low anyway. Because of the pandemic, internships were going to be cancelled [for] hundreds of students. 100 Roses from Concrete partnered with the Advertising Club of New York and Save the Internship New York to find organizations that still allowed those interns to work for them.”
Harvey Austin, Vice President, Syneos Health
Ben and Jerry’s uses creativity to champion its social mission, engage customers and connect them to important causes.
"We use more illustrative styles. It draws people in and they become more educated on a particular subject around our social mission."
Gail Cummings, Global Digital Design Lead
Award-winning documentary about financial literacy of women produced on time despite COVID.
“$avvy is a reminder that it’s empowering, exciting, and fun to be in charge of your own finances and to have a grasp on both your financial future and your power not only as a woman but also as an individual.”
Robin Hauser, Producer
Best Buy and Adobe cultivate the next generation of creators.
“Now, more than ever, we’re seeing technology is essential for helping young people learn and stay connected. We want to ensure all teens have an opportunity to pursue their dreams.”
Andrea Wood, Head of Social Impact
Want to learn about other organizations that are using tech for good?
Calling all Changemakers.
Is your organization using our products to do good things for people or the planet? We’d love to hear your story and maybe even share it with the Adobe community.