While email, text messages and social media make it easier than ever to communicate, hand-delivered mail is still an important way for brands and individuals to connect. From bank statements to birthday cards to coupons from your local supermarket, direct mail gets seen. One way to amp up your brand identity design and marketing materials is with a customised envelope.
3. Personalise your design.
Open your template in Adobe InDesign and adjust it to incorporate your company name, address, brand colours and logo.
5. Sign, seal and deliver.
When you know how many envelopes you need, send your mockup to an envelope print shop. Once the printer has them ready, it’s time to mail those envelopes.
Craft your stationery design.
When it comes to building your brand’s corporate identity, all the marketing materials should work together cohesively — and envelopes are just one piece of the puzzle. You’ll also need to develop a business card design, packaging design and company stationery. And if you design all the materials at once, it can give your brand a polished edge.
Start by exploring these letterhead tutorials to make sure what goes inside your envelope matches the exterior design. And when you’ve completed your company stationery, turn your designs into templates that your whole team can customise.