Erfahre mehr über das Handlettering-Verfahren, und experimentiere mit der Erstellung eigener Schriftzüge.
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Was ist Handlettering?
Handlettering ist die Kunst handgezeichneter Buchstaben. Den Entwurf dafür kannst du auf Papier oder digital in Illustrator erstellen. Zu den bekanntesten Beispielen für Handlettering gehört die Kalligrafie. Kalligrafinnen und Kalligrafen arbeiten meistens mit Pinseln oder Federn. Freihändig auf Papier erstellte Entwürfe lassen sich in Illustrator importieren und in digitaler Form weiter ausarbeiten.
Dein Projekt planen.
Bevor du mit deinem Handlettering-Entwurf beginnst, solltest du dir Gedanken über den Charakter des Projekts und die Ziele deiner Kundschaft machen. Dabei kann es hilfreich sein, sich zusammenzusetzen und gemeinsam den angestrebten Stil zu bestimmen. Ganz gleich, ob du eine Speisekarte oder ein Logo entwerfen sollst – es zahlt sich aus, die Kundenvorstellungen vorab abzuklären.
Üben, üben, üben.
Zum Experten für Handlettering wirst du nicht von heute auf morgen. „Üben, üben, üben und nicht aufgeben. Habe Geduld mit dir – und gestehe dir zu, Fehler zu machen“, rät Brooke Benjamin. So mancher Fehler hat schon den Ausschlag für eine neue Idee gegeben und sich damit letztlich als Glücksfall erwiesen.
Schnappe dir ein Skizzenbuch, und experimentiere mit der unterschiedlichen Darstellung von Buchstaben oder Wörtern. Probiere dabei Schreibstifte, Bleistifte, Pinsel und Text-Marker aus, um den Lettering-Stil zu finden, der deiner Vorstellung entspricht.
Digital werden.
Neben handgezeichneten Skizzen kannst du deine Lettering-Entwürfe mit einem Grafik-Tablet und einem digitalen Zeichenstift auch direkt in Adobe Illustrator anfertigen. Oder du fotografierst deine Papierskizze, importierst das Bild, öffnest es in Illustrator und überträgst den Entwurf mit dem Bildnachzeichner. Anschließend kannst du deine Zeichnung weiterbearbeiten, etwa durch Hinzufügen von Strukturen oder Farben.
Neue Chancen nutzen.
Durch die Digitalisierung deiner Entwürfe eröffnet dir Illustrator zahlreiche neue Möglichkeiten. Mit etwas Übung steht dir schon bald die ganze Welt des Handletterings offen.
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