Adobe Express is teaming up with social media expert Rachel Karten to bring you five high-impact post ideas every month. With over a decade of experience in social marketing — including her time at Bon Appétit Magazine**— Rachel knows what works. She also writes** Link in Bio, a must-read Substack newsletter for social pros.
We get it — consistently creating engaging content is one of the biggest challenges of running a social account. That’s where Rachel comes in! She scrolls the Internet so you don’t have to, curating the most effective post formats that drive engagement. Each month, she’ll break down five proven ideas — plus easy ways to bring them to life with Adobe Express.
You did it. You made it to the end of the year. Take a moment to look back on all of the posts you created! The trends you participated in; the trends you didn’t participate in. Now, it’s time to dive into what worked and what didn’t — and go into the new year feeling re-energized. For this month’s social post ideas, let's use this time of reflection to fuel content to end the year with some strong posts and begin the new one with even stronger ones. Let’s dig in.
