Celebrating Changemakers.
At Adobe, we believe that creativity is more than just good business — it can help to transform lives, lift up communities and make our planet healthier. Discover Adobe customers who are using our products to address important social and environmental issues.
Image by Michael Davie/Ripple Effect Images, 2010
Antionette Carroll started a movement for design equity and empowers next gen designers.
“Design is the original disruptor and has the power to change the world. Those of us in the creative community need to understand the power we have and hold ourselves accountable.”
Antionette Carroll, founder, president and CEO
Best Buy and Adobe cultivate the next generation of creators.
“Now, more than ever, we’re seeing technology is essential for helping young people learn and stay connected. We want to ensure all teens have an opportunity to pursue their dreams.”
Andrea Wood, Head of Social Impact
TerraCycle Loop: solving the single-use packaging problem with durable design.
“For this transformation [to durable packaging] to take hold, the design has to be better and the container has to be more innovative and beautiful than what came before.”
Tom Szaky, CEO & Founder
Teaching students digital literacy makes them resourceful and innovative visual communicators.
“It’s an amazing experience to see students use visual storytelling to convey their message. They can use Adobe Creative Cloud apps to embed video and images into their presentations, which makes them much more powerful.”
Keith Penn, University Programme Specialist and Instructor for the First-Year Experience course at Winston-Salem State University
More stories about Changemakers.
Walgreens Boots Alliance turns a century of pharmaceutical service into convenient, personalised digital experiences for customers.
“Health is the most personal thing in the world. And if there’s one category that needs to be personalised, human and customised to each and every one of our customers and patients, it’s got to be healthcare.”
Vineet Mehra, Global Chief Marketing and Customer Officer
Ben and Jerry’s uses creativity to champion its social mission, engage customers and connect them to important causes.
"We use more illustrative styles. It draws people in and they become more educated on a particular subject around our social mission."
Gail Cummings, Global Digital Design Lead
#BlackHealthNow raises awareness of health inequality and drives action.
“We wanted to mobilise employees and colleagues to speak out. It raised awareness of the issue, in a way that only a nimble, digital campaign could and demonstrated that these issues weren’t restricted to marginalised communities or disadvantaged sectors of the Black community.”
Wallye Holloway, associate managing partner, TBWA\WorldHealth
Duke University Code+ programme makes technology more accessible and inclusive.
“Technology is now part of all aspects of teaching and learning at Duke, from STEM fields to the arts, humanities and medicine. Programmes like Code+ remove barriers to digital literacy and create a competitive advantage — not only for students but for the university as a whole.”
Tracy Futhey, vice president and CIO
Swayam Prabha reaches every household in India with compelling video lectures that enhance education.
“Design is an important element in creating lessons that connect with remote students in the digital age. The partnership with Adobe will continue to help educators reach more students across India.”
Dr Mangala Sunder Krishnan, Professor of Chemistry, IIT Madras
TSB Bank launches self-service forms during COVID-19, saving 15,000 branch visits and keeping customers safe at home.
“We’ve been able to introduce several self-service solutions, whether for applying for new products, changing personal details or applying for government loan programmes. These solutions have been used over 250,000 times since their introduction, allowing customers to apply for much needed help quickly."
Suresh Viswanathan, Chief Operating Officer
Cats Protection places cats in homes faster, with speedy, contact-free adoptions using Acrobat Sign.
“When people decide to adopt, they want to bring their new family member home as soon as possible. We chose Acrobat Sign to enable e-signatures and make it possible to do all the paperwork online instead of sending it back and forth through the post — so cats can get into their forever homes faster.”
Helen Waterman, IT Project and Documentation Officer
Implementing Adobe helped launch a national campaign raising awareness for post-secondary education savings, increasing conversion rates.
“CST and our digital partner Konrad used Adobe solutions to transform and personalise the customer journey as well as for automating many business processes leading to flexibility and operational efficiencies. We created a seamless, digital customer experience that evolved us beyond a friction-ridden interaction into an organic dialogue between CST Spark and our customers."
Alexi Mann, Chief Marketing Officer, CST Consultants Inc.
Housing with a social conscience: Platform Housing Group kicks off a digital transformation to get people into homes faster.
“The greatest thing we can do as a housing organisation is give someone keys to a new home. I’ve worked in housing for a long time and it’s exciting to see how technology can help us to get people into houses faster.”
Lisa Gascoyne, Group Strategic Lettings Manager
Want to learn about other organisations that are using tech for good?
Calling all Changemakers.
Is your organisation using our products to do good things for people or the planet? We’d love to hear your story and maybe even share it with the Adobe community.