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Grow your small business with Firefly for teams.

Get the award-winning, commercially safe creative AI app and exclusive business features so you can bring amazing brand content to life faster than ever.

Create with Firefly

Explore solutions for medium and large businesses.

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Discover creative AI that’s built for business.

Responsibly developed and commercially safe.

Firefly is designed to minimize exposure to harmful and offensive content, embrace diversity, respect the creative community, and avoid producing content that infringes copyright or intellectual property rights.

Seamlessly integrated into your creative workflows.

Our creative AI features are available in the Firefly app and in Adobe Creative Cloud apps used by small businesses around the world. No matter where you start a project, Firefly is connected and accessible so you can move from ideation to production faster.

Designed for flexibility with your choice of models from Adobe and partners.

Firefly offers access to the latest and greatest models from Adobe as well as popular partner models. Select from a range of model capabilities and aesthetic styles to suit your needs, and rest assured that Adobe and partners will never use your content to train models.

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Save time and create standout brand content with Firefly.

IMAGE EDITING AND CREATION

Create on-brand images with complete control.

Easily remove image content, add your products and other branded elements to stock photos, and expand campaign images to make room for text or to reformat for different platforms. Get the right look in less time by using reference images to mimic effective layouts, poses, and styles.

VIDEO EDITING AND CREATION

Elevate brand videos for social and more.

Pick two still images and use them as keyframes to generate a video. Set any idea in motion with a text prompt. Generate b-roll and visual effects, or refine shots by choosing camera angles, motion, and style. Automatically create transcripts and captions, clean up dialogue, match colors in different clips, and more.

AUDIO AND VIDEO TRANSLATION

Auto-translate videos.

Localize faster by automatically translating audio or video into more than 20 languages. Firefly lets you make anyone in your videos sound like a native speaker by maintaining the same voice, tone, and cadence across multiple languages.

MOODBOARDING AND IDEATION

Jump-start your creative ideas with Firefly Boards.

Quickly visualize ideas with new Firefly Boards, the generative AI-first approach to moodboarding. Confidently define, direct, and refine your vision all in one place using a model from Adobe or one of our popular partner models.

STYLE AND STRUCTURE REFERENCE

Create with more precision.

Get the right look in less time, even without the perfect text prompt, using reference images to mimic effective layouts, poses, and styles. Adjust and refine, or try a new reference image to explore more creative options and see what works best for your brand.

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MEMBERSHIP PLANS

Compare Firefly plans for small businesses.

Create and edit images, video, and audio with the power of AI. Choose a Firefly plan.

Annual, billed monthly

Get 4,000 generative credits to quickly create video, audio, and images with creative AI that’s built for business.

Firefly Pro for teams

US$19.99/moper license

  • 4,000 monthly generative credits
  • Unlimited access to standard features like Generative Fill, mood boards, and more
  • Access to premium features like video generation and leading AI models from Adobe, Google, OpenAI, and more (using your monthly credits)

    Generate up to 40 five-second videos or translate up to 13 minutes of audio or video
  • Adobe Express Premium
  • Adobe Photoshop on web and mobile (full access)
  • Adobe Fonts, tutorials, and more
  • Business features like admin tools and 24x7 support

Annual, billed monthly

Get 10,000 generative credits to bring your team’s ideas to life faster.

Firefly Pro Plus for teams

US$49.99/moper license

  • 10,000 monthly generative credits
  • Unlimited access to standard features like Generative Fill, mood boards, and more
  • Access to premium features like video generation and leading AI models from Adobe, Google, OpenAI, and more (using your monthly credits)

    Generate up to 100 five-second videos or translate up to 33 minutes of audio or video
  • Adobe Express Premium
  • Adobe Photoshop on web and mobile (full access)
  • Adobe Fonts, tutorials, and more
  • Business features like admin tools and 24x7 support

Annual, billed monthly

Get 50,000 generative credits to create video and audio content at scale for multi-channel marketing campaigns.

Firefly Premium for teams

US$199.99/moper license

  • 50,000 monthly generative credits
  • Unlimited access to standard features like Generative Fill, mood boards, and more
  • Unlimited access to Generate Video powered by the Firefly Video Model across Firefly apps

    Access to premium features like video generation in leading AI models from Adobe, Google, OpenAI, and more (using your monthly credits)
  • Adobe Express Premium
  • Adobe Photoshop on web and mobile (full access)
  • Adobe Fonts, tutorials, and more
  • Business features like admin tools and 24x7 support
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Buying for a medium or large organization? Call {{phone-number-enterprise}} to learn more about Firefly for enterprise.
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Get Firefly creative AI inside Creative Cloud apps.

Build your brand and scale your business with Creative Cloud for teams, which comes with Firefly creative AI, 20+ creative apps, and exclusive business features. See how Firefly integrates into key apps.

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Creative Cloud Pro for teams

Get 20+ apps to bring your brand to life and enhance all your business communications. Ideate, create, and edit with features powered by Firefly in Photoshop, Illustrator, and Premiere (beta).

Learn more|Learn more Creative Cloud Pro for teams

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Photoshop

Create gorgeous images, rich graphics, and incredible art with features powered by Firefly, from Distraction Removal in the Remove tool to Generative Fill and Generative Expand.

Learn more|Learn more Photoshop

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Premiere (beta)

Create everything from social clips to feature films with the leading video editor. Download Premiere Pro (beta) to seamlessly add frames to the beginning or end of a clip with Generative Extend.

Learn more|Learn more Premiere Beta

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Illustrator

Create vector graphics that match the look of your own artwork with Generative Shape Fill and Text to Vector Graphic. Make new patterns and apply them anywhere with Text to Pattern.

Learn more|Learn more Illustrator

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Questions? We have answers.

What is Adobe Firefly and how can it help my growing business?
Adobe Firefly is family of creative generative AI models. Features powered by Firefly are available in the Firefly app and they’re also embedded in Adobe’s flagship apps and Adobe Stock. Firefly uses Adobe's extensive creative technology history to help your business quickly generate a variety of content types, from images to marketing materials, saving time and resources
What kind of content can Firefly generate beyond images?
You can use Firefly generative AI to help create business content like videos, marketing documents, and digital experiences — all from simple text prompts or other inputs.
How does Adobe ensure responsible AI generation for businesses?
Adobe is committed to responsible AI. Firefly is trained on licensed content from Adobe Stock and public domain content. Adobe implements bias mitigation measures and provides mechanisms for user feedback. Additionally, Content Credentials provide transparency by indicating when content has been generated or modified by AI.
Can content generated with Firefly be used commercially by my business?
Yes, content generated with Firefly is safe for commercial use. Your business can create and deploy AI-generated content for marketing, sales, and other commercial purposes.
Which Creative Cloud for teams apps include Firefly?
Firefly is integrated into popular Creative Cloud apps for business like Photoshop and Illustrator, which means you can access powerful generative AI features directly within your existing workflows.
Do I need generative credits, and how do they work for business?
Yes. Creative Cloud, Adobe Express, Firefly, and Adobe Stock subscriptions include monthly generative credits that give you access to content creation features powered by Firefly. Find out more about generative credits.
What languages does Firefly support for text prompts and translation?
Firefly supports more than 100 languages for text prompts and more than 20 languages for audio and video translation, enabling you to create content for diverse global audiences.
Where does the data used to train Firefly come from? Can I train Firefly with my own business's content?
We train our Firefly models solely on data we have rights to use. Our first models were trained on unique datasets comprised of Adobe Stock images, openly licensed content, and content in the public domain for which the copyright had expired. With Firefly Services, customers can train their own models to tailor Firefly outputs to their specific brand assets and content style. Learn more.|Learn more about Firefly models
What is Firefly Services?
Firefly Services is a comprehensive set of generative AI and creative APIs, tools, and services for content generation, editing, and assembly that empowers organizations to automate the production of content while maintaining quality and control. These new generative AI capabilities powered by Firefly help organizations automate content production and tailor it to their brand. Learn more.|Learn more about Firefly services
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