Enhancing Brand Consistency with Adobe Express

In today’s ever-changing business landscape, keeping a consistent brand look and feel becomes increasingly complex. To counter this challenge – and maintain a coherent brand across multiple platforms – companies like yours are using advanced tools such as Adobe Express.

In this webinar, Adobe’s Sr Strategic Development Manager, Celeste Menich and Dentsu’s Global Brand & Design Lead, Sakura Martin will present a practical, hands-on session, demonstrating how to use these tools for the seamless creation, organisation and sharing of brand assets and to help you manage your brand more efficiently.

Using real-world examples from Dentsu one of the world’s largest global marketing and advertising networks, join our two experts as they delve into:

• Understanding Brand Consistency: The history, principles, and importance of brand consistency to business success.
• Centralising Branded Resources: Using Express as a central hub for managing brand assets, and ensuring your teams always have access to the latest brand elements.
• Controlled Template Sharing: Creating templates using assets from brand kits and libraries and sharing them across teams for consistency across all communications.
• Q&A session: Your chance to ask Celeste and Sakura directly about any of the above.

Speakers:

• Celeste Menich
  Sr Strategic Development Manager, Adobe
• Sakura Martin
  Global Head of Brand & Design, Dentsu