Email signature ideas: How to sign off your emails.

In the UK, it’s common for both professionals and non-professionals to use email signatures at the bottom of their emails. It can help your contacts get to know more about who you are or the company you work for. If you have your own brand, it can also help you show off your up-and-coming business, with handy links to your website or social channels if people want to find out more.

A sleek email signature can add legitimacy and trustworthiness to any correspondence. Learn more about what to include – from your name to your business logo – and get email signature ideas to help you personalise your messages with Adobe Express.

What to include in an email signature.

Ready to create an email signature but not sure what to include? Let’s delve into the key information you may want to include in your email signatures:

1. Personal details. Include your first and last name at the start of your email signature so it’s clear who the email is from. This also saves you having to type out your name each time.
2. Job title. Just below your name, include your professional job title and the company you work for. This adds useful context for the email recipient, and gets your company name out there.
3. Contact information. This usually includes your email address at a minimum, but you may also want to add your work or personal phone number, if you’re happy for people to contact you over the phone. You can also add icons or links to your social media profiles.
4. Awards and recognition. Have you or your business won an award in the past year? Including renowned awards or qualifications can help add credibility to your signature.
5. Links. Gently steer email recipients in the right direction with helpful links to your website, or your latest products and services. Don’t be too pushy but highlight latest news and offers instead.
6. Booking links. If your role requires lots of meetings, adding a booking link is a quick and easy way for clients and colleagues to arrange a slot with you.
7. Disclaimers and legal requirements. Some industries require specific disclaimers, for example in the legal and financial sectors. So, make sure you’ve covered all the legal stuff.

What makes a good email signature?

Email signatures need to have a clean, straightforward design, ensuring all the key information is included. Here are some email signature tips and suggestions:

1. Keep it simple. Simplicity is key with an email signature. Keep it succinct and concise – less is more, after all.
2. Avoid information overload. Only include the essential information that is relevant to your recipient. You might even want to have different signatures depending on who you’re emailing.
3. Balance content and design. Decide what information is important before designing. Then consider spacing between content. It’s a good idea to include dividers and icons between different components to help lay information out clearly.
4. Choose the right colour s. Focus on using colours from your corporate colour palette to match with your company’s branding.
5. Include a clear call to action. A call to action – or CTA – can encourage people to engage with you in the way you’d like. This might be sending an email, checking out your website or following you on LinkedIn.

How to make the most of these email signature ideas.

Extras to include in your email signatures.

Adding some extra details to your email signature can be the cherry on top. But be careful not to over-clutter them—otherwise, your message could get lost. Extra email signature ideas to consider may include:

1. Links to personal blogs. To showcase your hard work and interests.
2. Personal logo. If you’re looking to add a visual element.
3. A profile picture or headshot. That way, people can put a face to the name.
4. Videos or GIFS. For a little extra interest and humour. Though carefully consider this, as some security systems may not allow them to open.
5. Photo galleries. This could be a personal touch if you’ve hosted a recent event and what to show off the highlights.
6. Pronouns. You may want to include your pronouns underneath your name, so it’s clear how you should address them. It can also help make others feel comfortable about sharing their own.
7. Feedback. Link to a form people can fill out to give you feedback. This can help build your reputation – especially if you’re emailing under a brand name.
8. Endorsements. Previous customer feedback, for example, can be a great way to show your reputation. Just one or two should do the trick.

Try our templates today to get started.

Using Adobe Express to create an email signature.

With Adobe Express, you can easily design email signatures for free. Open the Adobe Express online editor in your web browser and create a new project.

We have a collection of templates to help you get started. You can also start from scratch with a blank one. Thousands of Adobe Stock images can help you make your signatures eye-catching. Feel free to upload your own too.

Once you’re done, save your creation and it’s ready to go. You can always come back and edit projects whenever you like. For example, you can add seasonal edits such as ‘happy holidays’.

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