David Wadhwani
Senior Vice President and General Manager,
Digital Media
Videos |
David unveils Adobe® Creative Cloud™ and celebrates our customers' creativity.
Reflections on the creative process - why we do it, how does it work, why does it matter - from a broad range of artists, designers, ad-men and more.
Follow David on Twitter.
In the media |
June 12, 2012
February 27, 2012
Featured blog posts |
There’s never been a more exciting time to participate in all the innovation happening on the Web today. At Adobe, we are partnering with the community on several initiatives to improve and simplify working with HTML, CSS, SVG and JavaScript, making it more accessible and functional than ever before – and we invite you to join us on this journey and get involved.
Create with impact |

We need to stop showing people how to be more creative and focus on how they can have an impact. They'll figure out the creative part — it's already inside them. But they need a cause and a belief that they can affect change — and then the tools and the mechanics of how to create something can help facilitate the right outcome. I'm proud to be part of transforming how people create by giving them the ability to tell their story in compelling and engaging ways.
At Adobe, we have some of the greatest customers in the world doing new and innovative things with our technologies. See what our customers are working on ›
Notable quotes |
"We do what we do because we're inspired by what is around us."
"People need a cause and a belief that they can affect change."
"Leadership is not about being the smartest person in the room or the one with the right answer, it's about empowering the right outcome through innovation and creativity."
Related links |
Adobe leaders speak at select, high-profile events.