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Company / Adobe leaders /

David Wadhwani

“Create with impact.”

David Wadhwani

Senior Vice President and General Manager,

Digital Media

Read full bio ›
This content requires Flash To view this content, JavaScript must be enabled, and you need the latest version of the Adobe Flash Player. To view this content, JavaScript must be enabled, and you need the latest version of the Adobe Flash Player.

Quick facts

  • Joined Adobe through its acquisition of Macromedia in 2005
  • Responsible for Adobe's creative, web, digital publishing and document exchange technologies
  • Member of the Leadership Committee of the San Francisco Education Fund
  • Degree in computer science from Brown University

Links

Full bio ›

Photos ›

Videos

Creative Cloud launch

Creative Cloud launch

David unveils Adobe® Creative Cloud™ and celebrates our customers' creativity.

Why I Create?

Why I Create?

Reflections on the creative process - why we do it, how does it work, why does it matter - from a broad range of artists, designers, ad-men and more.

Twitter updates

Follow

Follow David on Twitter.

In the media

Reuters: Adobe to Help Stream Olympics, Eyes Super Bowl

June 12, 2012

ZDNet: Photoshop Touch Hits iPad 2

February 27, 2012

Streaming Media.com: Adobe Project Primetime Combines Publishing, Ads, Analytics

February 27, 2012

eWeek.com: Adobe Launches 'Primetime' Video Publishing, Advertising and Analytics Platform

February 27, 2012

PC Magazine: Adobe Creative Suite 6 Now Available

May 7, 2012

Featured blog posts

Adobe Continuing to Innovate on the Web

There’s never been a more exciting time to participate in all the innovation happening on the Web today. At Adobe, we are partnering with the community on several initiatives to improve and simplify working with HTML, CSS, SVG and JavaScript, making it more accessible and functional than ever before – and we invite you to join us on this journey and get involved.

Create with impact

 

adobe-leaders-personality-pod-david-wadhwani-327x133

We need to stop showing people how to be more creative and focus on how they can have an impact. They'll figure out the creative part — it's already inside them. But they need a cause and a belief that they can affect change — and then the tools and the mechanics of how to create something can help facilitate the right outcome. I'm proud to be part of transforming how people create by giving them the ability to tell their story in compelling and engaging ways.

Customer Showcase

At Adobe, we have some of the greatest customers in the world doing new and innovative things with our technologies. See what our customers are working on ›

Notable quotes

"We do what we do because we're inspired by what is around us."

 

"People need a cause and a belief that they can affect change."

 

"Leadership is not about being the smartest person in the room or the one with the right answer, it's about empowering the right outcome through innovation and creativity."

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Adobe MAX 2013

May 4–8, 2013, Los Angeles, CA

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