Free icons to inspire your design with Adobe Express.

Icons are little graphic symbols that can be seen everywhere from websites to apps. They help make content more visual and intuitive.

With Adobe Express, you can get access to a free icon library packed with ready-to-use designs, plus a free icon creator to design and customize your own icons.

From website icons to custom SVGs (Scalable Vector Graphics), it’s simple to find and design an icon that perfectly fits your style.

Why use icons in your designs?

Icons are the unsung heroes of great digital design. They’re small but mighty, bringing clarity, consistency and appeal to your design projects. Whether you’re building a website, creating infographics, designing presentations, or simply crafting an eye-catching social media post, icons help your audience quickly understand your message. With Adobe Express, you can access free icons online or create your own to keep your content fresh and recognisable.

Benefits of icons include:

• Boost professionalism and brand recognition
• Improve communication and simplify complex ideas
• Enhance user experience through visual hierarchy
• Ideal for mobile due to fast-loading designs
• Easily accessible and customisable via free icon websites and online icon makers

Free social media icons.

Adding free social media icons to your website or marketing materials is an effective way to boost online engagement. These simple visuals help visitors quickly recognize your social accounts, whether you’re a small business or an influencer. They also make your bio links, posts, and callouts look cleaner and more professional. Customise free icons for social media with Adobe Express, or create new ones—to perfectly match your brand and social feed.

Website design icons.

Well-structured websites use icons to make navigation effortless. For example, a tiny magnifying glass is often used to expand the search bar. When used consistently, website icons can result in a functional and stylish website. Adobe Express enables designers to draw from free icon sets or use the free icon maker to create user interface elements that enhance interaction and engagement.

Infographic icons.

Ever notice how your eyes go straight to a bold icon in a busy infographic? That’s the power of smart design. Using icons for design in the right spots, like at the header or emphasising a key stat, can help make complex information easier to digest for your audience. Whether you’re breaking things into sections or adding emphasis, free-to-use icons from Adobe Express can shape your content into a visually engaging story.

Presentation icons.

Good presentations are clear and engaging. Using icons for presentations can make slides easier to understand and more visually interesting. Try using free design icons to highlight key points, show timelines, or organise sections. With Adobe Express, you can even adjust the colour and size to match your slide template.

Academic icons.

With academic icons, you can make learning more visually appealing for students. Use free icon images in your lesson plans, e-learning modules or assignment slides to make content more memorable. If you’re a student, Adobe Express can help you create academic icons that help keep your study guides more streamlined to your course.

Professional business icons.

With the right business icons, your pitch deck and reports can look sharper and more professional. You can highlight your wins, KPIs, or company culture with free icon images. You can even use Adobe Express to make your own icons for company branding.

Tips for using icons in your designs.

Using free icons can take your design from average to impactful. Here are some best practices when working with icons for design:

• Stick to one theme. Select icons from the same free icon set to maintain consistency in shape, style and design.
• Match your brand. Use brand colours and fonts that personalise icons and reinforce your business identity. You can look at different free icon images which you can edit to suit your style.
• Consider accessibility. It’s good practice to pair icons with clear text labels to support all users.
• Use smart sizing and placement. Keep icons large enough to be seen, but not so big that they become a distraction.
• Leverage templates. Adobe Express offers professionally designed templates with free icons already built in. Perfect for quick, polished results.

How to make your own icons with Adobe Express.

Looking to make your own icons without any design background? Adobe Express makes it easy to get creative with free icons online. Just open up Adobe Express, choose your ideal template, edit it, and it’s ready to go.

1. Choose an Adobe Express free icon template and customise it.

Start with a professionally designed template from Adobe Express and personalise it to match your brand. Choose from thousands of free icon sets and swap colours, shapes, or backgrounds as you see fit.

2. Elevate your icons with exciting text effects.

Make your design icons stand out with bold overlays, shadows, and AI text effects. Adobe Express gives you the tools to add flair to any icon, ideal for headers, logos, or product highlights.

3. Save the final icons in your brand kit library.

Once done, store your free-to-use icons in your own brand kit library for easy access and consistent branding across all designs. Use it your icons for websites, presentations and more.

Add free icons to your slide designs with the AI Presentation Maker.

Bring your next presentation to life with the Adobe Express AI Presentation Maker. Easily drag in graphic design icons to explain data, improve memorability, or enhance your storytelling. With intelligent layouts and creative control, you can design polished, professional slides in minutes. Perfect for business, education, or content creation.

Try Adobe Express for free now

Good to know.

How do I display an SVG file as an icon?

To display an SVG as an icon, you can embed it directly in HTML using the <img> tag, inline it with <svg>, or reference it via CSS background. Each method offers flexibility depending on styling needs.

What is the difference between an icon and a logo?

An icon is a simplified graphic used to represent actions, content, or apps, while a logo is a unique symbol or wordmark that identifies a brand or company. Icons are functional while logos are for branding.

Is Adobe Express free?

Yes, our free plan offers many core features including thousands of templates, photo editing and effects, animation, and 5 GB of storage. See our pricing page for details and to compare plans.