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20 Unique merchandise ideas to grow your brand.

Learn more about unique merchandise ideas and how they can help grow your brand.

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20 Unique merchandise ideas to grow your brand
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Summary

Whether you’re a musician looking to make extra money at gigs, a rising YouTube star wanting to supplement your income, or a business trying to grow your brand, merchandise can come in handy. Not only does branded merchandise bring in extra revenue, but it can be a great way of getting your name out there.

If you’re thinking about creating merchandise for your punk band, your latest brand, or your social media followers, keep reading. We’re going to take a look at unique options for merchandise, how to create your own and more. Learn more with Adobe Express.

What are the benefits of branded merchandise?

Branded merchandise not only looks good, but it comes with a range of benefits. Some of which, you may not have considered.

Increase brand awareness.
A two-week billboard display in the UK can cost £1,000. But who needs billboards when your fans will wear a T-shirt featuring your logo or name? Merchandise is a great way to get your name or brand out there, boost awareness and generally advertise yourself.
Boost profits.
Unless you’re giving away your merchandise for free, selling merch can be a useful way to increase your income.
Encourage consumer engagement.
It’s hard for consumers to forget you if they’re carrying your name on a key chain. Not only does branded merchandise foster consumer engagement, but it also keeps you relevant and boosts brand retention.
A tool for brand storytelling.
What you choose to sell says something about you. If you sell sustainable merch, it shows you’re eco-conscious. If your offerings are appropriate for fans of all ages, it shows you’re family-friendly. Ultimately, you can use your merchandise to share who you are.
Brown and Orange Company/Brand Milestone Tshirt
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Blue Company Milestone Tshirt
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Gold Company Milestone Tshirt
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How to make the most of these merchandise ideas.

  1. 1. Find your favourite.

    Choose your favourite idea from our list or pick a few if it's hard to decide.

20 company merchandise ideas to get you started.

Promotional merchandise can come in so many formats that it can be tricky to know where to begin. We’ve assembled some of the most common choices to help you decide which would work best for your business.

1. T-shirts.

T-shirts are universally well-loved as a merchandise idea. Available in a range of sizes, colours and styles, they can be suitable for almost everyone. They’re also great for platforming your logo or brand – effectively turning the wearer into a walking billboard. Find out more about creating T-shirts with Adobe Express.

2. Jumpers and hoodies.

Much like T-shirts, jumpers and hoodies are a fantastic way to show off your brand. If you’re looking for cool merch ideas, a hoodie or jumper is a quick win. Effortlessly popular with people of all ages and styles, you can easily advertise your logo and designs with a hoodie.

3. Hats.

Hats off to whoever thought of putting brands on headwear. One of the best merchandise ideas available to you might be putting your logo on a hat. Whether it’s a warm woolly hat, or a summer cap with a peak, including your brand on a hat really puts you front and centre.

4. Tote bags.

Tote bags are a handy way of sharing your brand. In fact, you likely have a handful already in your home. Simple to make, and relatively cheap to produce, tote bags are available in a variety of colours and designs, making them a great choice if you’re looking for a different merchandise idea.
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Green and Orange Floral Company T-Shirt
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Maroon and Purple Floral Ice Cream Company T-Shirt
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Pink & Black Florist T-shirt
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Orange, Green and Black Bookstore T-Shirt
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How can Adobe Express help you design your company merch?

By now, you should have a good idea of the types of merchandise that are available. But how do you go about designing your merchandise ideas? Adobe Express can help you design and develop your company merchandise for free.

1. Browse a variety of free templates.

It can be difficult to know where to start when looking for creative merchandise ideas, but with Adobe Express you can access a range of free templates. These templates can be the basis of your design or you can tailor them to your specific needs.

2. Use AI tools for inspiration and design generation.

If you have a vision for your branded merchandise idea but you can’t find the image you want, you can use AI to generate inspiration. Adobe Express has the tools to let you create any image you like within seconds. Try it out today.

3. Apply your branding.

If you want to apply your branding to everything you create, you can use Adobe Express to apply your branding guidelines. It takes away the stress of keeping things consistent.
If you’re attending conventions or networking events, you can use Adobe Express to create your business cards. Not only can you pick a design you like, but you can also print your cards through Adobe Express.
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Create unique company merch fast with the Adobe Express AI template generator.

Creating branded merchandise doesn’t need to be a complicated or time-consuming. Adobe Express’ innovative AI template generator can help you bring you company merchandise ideas to life with no fuss. Using this intelligent tool, you can kickstart your design process by generating customisable templates which can be edited to suit your unique brand identity.

All you have to do is enter a description of what you want to create – using just five words or more – then the generator will create a suitable template for you to work from. Whether you’re creating a collage for a mousepad, posters or mugs, creating cool company merchandise is made easy with Adobe Express.

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