Get MAD about Coffee with Adobe

Join us to witness two designers supercharge their branding project for a pseudo Coffee Chain with Adobe
Creative Cloud. Revealing latest Creative Cloud features from Adobe MAX 2018.

Get MAD about Coffee with Adobe
"Hey guys … I need your help. Customer wants you to create a whole range of design elements for their campaign - print, designs and prototypes for mobile apps, a design for a website, videos and some animations. Oh – and something really cool and cutting edge. Can we have it ASAP?"
Sounds familiar? Calling all creatives, designers and content creators who face the same impossible task of producing more content in shorter timelines. Get MAD about coffee with Adobe, and you will learn how Adobe can enable you to work smarter and not harder.
Experience a designer’s workday with Paul Burnett, Adobe’s APAC Principal Evangelist for Creative Cloud, and Michael Stoddart, Adobe’s Director of Market Development and Evangelism, as they walk through how to create a branding project for a pseudo Coffee Chain, MAD Coffee, end-to-end. Witness them build a complete campaign in half a day – live – and walk away with the latest tricks and shortcuts to speed up your creative work.
Plus, we’ll buy you a coffee too! Connect with fellow attendees facing the same impossible task, get exposed to new ideas, and enjoy a cuppa MAD Coffee on us!
What to expect:
You experience the latest features revealed at Adobe MAX, workflows and new applications in Adobe Creative Cloudas Paul creates an integrated campaign that uses almost every Creative Cloud
App and Service.
From design to print, digital prototypes to mobile apps and websites, from storyboarding to videos and animation, and beyond into the latest creative experiences, you learn how to quickly make the best use of Creative Cloud to build a complete multi-media campaign - in half a day.
Who should attend:
Designers, creatives, digital content creators, business owners, creative decision makers who are working to put an idea into action.
Welcome to anyone in a creative field looking to work smarter and not harder when it comes to creating and collaborating.


8.00am - 9.00am Registration
9.00am - 9.15am Introduction by Paul Burnett and Michael Stoddart
9.15am - 10.30am Concept to Creation
10.30am - 11.00am Coffee Break
11.00am - 12.45pm Bringing concepts to life
12.45pm - 1.00pm Closing & Lucky Draw
Date & Time:
Thursday, 8 November 2018, 9.00 am – 1.00 pm
(Registration from 8.00 am – 9.00 am) 

Grand Ballroom, Level 6
One Farrer Hotel
1 Farrer Park Station Road
Singapore 217562

Speaker Information:
Paul Burnett
Paul Burnett
Principal Evangelist, Creative Cloud, Adobe Asia Pacific

Before Adobe, Paul ran his own Design, Web and Video Company MAD - Multimedia Art Design for many years, and he also worked as the Senior APAC Evangelist for Macromedia. With over 20 years of experience in the industry, Paul believes that clean, simple design, engaging interactivity, and creativity make for a great user experience.

Michael Stoddart
Michael Stoddart
Director, Enterprise Solutions, Adobe Asia Pacific

Michael Stoddart leads a Market Development & Evangelism team for Adobe in Asia Pacific, supporting Adobe's customers as they undertake digital creativity and content transformation. Michael's longevity, industry knowledge and strategic vision have built significant awareness in creative communities. Michael was trained as a designer and has worked across traditional and digital creative practices.

Thank you for the enthusiasm! Due to overwhelming response for the event, the registration for the event is now closed. If you have any questions, please reach out to