Start with a sample file and customize it.

Choose an image.

Drag the image over the placeholder frame. To fit it into the frame, click on the first frame fitting option in the control panel.

Switch to the Type tool by pressing the letter T, select the headline text and paste or type your text into position.

Do the same with the body text.

Format the subheads by clicking them and then clicking on the subhead style in the paragraph styles panel.