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Create characters with generative AI.

Experiment with your character’s visual elements and push creative boundaries with an AI character generator powered by Adobe Firefly — perfect for creating fantasy avatars, concept art for heroes, stlylised portraits and more.

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Use everyday language to create extraordinary results with generative AI.

Get Firefly free

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{{Adobe Firefly}}

Use everyday language to create extraordinary results with generative AI.

Get Firefly free

From concept to creation with an AI character generator.

The AI character generator can quickly turn your ideas into fully visualised characters in minutes. Whether you’re designing game heroes, cartoon sidekicks or protagonists for your next graphic novel, AI character design makes the creative process faster and more flexible. Use it to explore different styles, moods and poses as you develop unique personalities and appearances. Character generator AI is perfect for ideation or adding the final touch, helping you to bring your characters to life without starting from scratch.

AI generated character of a jolly gnome sitting on a mushroom in 3D style with text prompt overlay in AI character generator
AI character of whimsical wombat artwork with text prompt overlay in AI character generator
AI generated character of turtle with black belt in Karate and text prompt overlay in AI character generator

Bring boldest ideas & styles to life with an AI character generator.

From Bauhaus to surrealism, find the art styles that work for your characters. Modify body types, ages and more with the creative flexibility enabled by AI character generation.

Generate an AI character for any creative project.

AI characters can enhance many creative projects — from game design and concept art to animation, storytelling and more. Firefly works best when you tell it how and where you want to use your character. Whether you’re building a sci-fi hero, a fantasy creature or an anime-inspired mastermind, a little direction goes a long way. Avoid familiar tropes, clichés or anything inspired by existing characters or pop culture to keep your creations unique. Let your ideas take the lead.

Bridge imagination and reality with art customisation.

Use generative AI and simple text prompts to create AI characters quickly. With the new Firefly Image 3 Model, you can create higher-quality images with better composition, photorealistic details and improved mood and lighting.

Generate any AI character style you can dream up.

You can bring virtually any character style to life with the Firefly AI character creator, no matter how niche or imaginative. Design a sleek cyberpunk bounty hunter, a whimsical forest sprite or a retro-inspired cartoon villain with just a few prompts. The creative possibilities are wide open, from romance protagonists to storybook creatures or gritty noir detectives. Whether you’re exploring visual ideas for a game, comic, animation or personal project, the AI character creator makes it easy to experiment across genre, aesthetics and moods.

Animated 3D cartoon rabbit in magical field of carrots with text prompt for different artistic styles in AI character generator

How to create an AI character.

AI character generation is important in gaming, animation, education and many other creative areas. With AI, you can easily play around with visual elements, making the process smoother than ever before. Explore the world of AI character design and add your own AI-generated character art here.

  • Start a design project or open an existing one.
    To get started using the AI character generator, log in to Firefly with your Adobe account or sign up for an Adobe account.
  • Explore text prompts for character generation.
    Explore Firefly’s AI Text to Image feature to direct the AI with prompts to customise letters, fonts and spreads to create a character your target audience will connect with. You can create illustrations, product mockups and marketing materials with incredible speed and ease using the Text to Image feature. For more guidance, dive into the world of AI-generated art with our step-by-step guide.
  • Provide a detailed description of your character.
    Type in your character design description. Be as specific with the details as possible. Iteratively refine character details easily using Firefly’s tools to meticulously adjust hair, facial features, outfits, accessories and more.
  • Refine and fine-tune the AI-generated character.
    Adjust your prompt or try different movements to achieve the desired look or use the Colour and Tone, Lighting and Composition menus to add more direction. Enhance the image by adjusting its colour levels and adding filters, animation effects, graphics and more.
  • Choose the image style for character.
    Select an image style from the available options, such as Photography, Digital Art and Fine Art. Next, click “Generate character.”
  • Save, download and share new AI character art.
    Save and download your AI character. Include it in your other projects and share them online straight from Adobe Firefly.

Your AI character is ready to go. With Firefly AI character generation, you can quickly edit, change styles or fine-tune details until your design feels just right. Whether you’re refining a single concept or exploring multiple directions, the process is simple and flexible, so you can keep the creativity flowing.

Generate AI character

Child blowing bubbles in autumn with style menu overlay for camera movement like zoom, tilt, pan in AI character generator

What makes a great AI character generator?

Creative tools for easy experimentation

The AI character generator lets you quickly try different looks, styles and genre with various themes and settings. Intuitive design tools make it simple to explore new directions and fine-tune your characters.

Reference image integration

The ability to use reference images ensures your AI-generated characters stay on brand and maintain a specific look and feel. Whether you’re matching a house style or building consistency across a cast of characters, visual references help bring it all together.

Training on licensed and public domain content

Firefly is trained on Adobe Stock and public domain content so that you can create with confidence. That means high-quality results and peace of mind when using characters in professional or commercial projects.

Remix content from the community.

Discover Firefly prompts to remix and submit your own images to the gallery.

AI character generator FAQs.