Create a Social Media Video Online

Make eye-catching video content for any channel with powerful editing tools in Adobe Express. No experience required.

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Social Media Videos

Blank Template

Start from scratch

9:16

Tasks

tiktok-video, twitter-video, youtube-video

Topics

Mini

Yes

Template IDs

(To pull in manually curated templates if needed)

Orientation

(Horizontal/Vertical)

Horizontal

Width

(Full, Std, sixcols)

Full

Limit

(number of templates to load each pagination. Min. 5)

Sort

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Open Adobe Express.

Open the Adobe Express video editor for social media on your web browser and choose the kind of video you want to create. If you’d like, you can also start from scratch.

Select a free social media video template.

Search for free, fully customizable video templates. Get inspired by the wide collection of professionally designed templates and find one for your TikTok video, Instagram reel, story, Facebook ad, and more. You can also search by your niche, themes, and colors to find even more stunning templates to get started.

Edit footage.

Cut, trim, or split scenes shorten screen time and keep viewers engaged. Drag-and-drop icons, graphics, and text to your project. Upload your logo and add your brand’s color schemes to stand out. If you don’t have enough footage, weave Adobe Stock videos into your own footage and rearrange scenes on your timeline. Play around with tons of customization options to achieve your personal style.

Add animation & music.

Further enhance the look and feel of your social video when you apply filter effects. Select any element in your project to add animated transitions and make your content more memorable. If you’re filming an explainer video, you can record a voiceover and add a stunning Adobe Font for subtitles. Want to add music? Upload your own or choose from hundreds of free Adobe Stock soundtracks to add to your video.

Resize, review, & publish.

Send an editable share link to your team and co-edit with others in real time. Resize your video to fit the ratio of your favorite channels. Download your high-quality MP4 and share it with your website, blog, marketing emails, and social media.

trim

Crop, split, & trim.

Cut down footage, split scenes, or stitch them together in minutes.

resize

Resize videos in a snap.

Create a video once, then resize in a snap to fit video ratios of other platforms.

animate-character

Apply animated effects.

Add animated transition effects to any element in your project.

clock

Slow down or speed up scenes.

Adjust the playback speed of your video footage with ease.

libraries

Work better together.

Invite collaborators with a share link to co-edit your video project in real-time.

download

Download your video as an MP4 and share to your favorite digital destinations.

content-scheduler

Schedule content.

Plan & publish social videos, stories, highlights & more with the Adobe Express Content Scheduler.

filter

Enhance with filters.

Apply filters to videos or play around with contrast, warmth & more with the Adjustments menu.

Create tutorials, ads, campaigns, promos, & more for your social platforms.

Create with Adobe Stock design assets at your side.

Take your social videos to the next level with stylish, royalty-free stock music, videos, graphics, & fonts.

Get started with professionally designed templates.

Find tons of free video templates for any social channel to customize with your own media & branded assets.

Gone are the days of having to remember the exact video dimensions for each social channel. Leverage the power of the Adobe Express one-click Resize tool to apply one-tap video ratio adjustments in seconds. After you’ve added the final touches to your video, use the Resize tool to convert it into a TikTok video, personalized reels, stories, and so much more to captivate online audiences near and far.

Remove unwanted background noise in seconds.

Right-click your video clip and select Mute to instantly cut out unwanted noise. Replace it with your own voiceover recorded in Adobe Express or upload your own tracks for an authentic touch. If you don't have your own music, we hook you up with tons of free Adobe Stock audio tracks to drag and drop to your timeline. Just search by genre or mood, then layer sounds over scenes to see which one best resonates with the overall theme of your video.

Frequently asked questions.

Can I make a marketing social media video?

Videos are the perfect way to engage your viewers from the start. Because videos are animated, contain various scenes, and usually have text, it can keep your viewer’s attention while showcasing what you or your brand has to offer in a matter of seconds. You can use the Adobe Express social media video maker to create content for different stages of marketing, whether you’re spreading awareness about your brand or making an explainer video to educate your audience.

How do I make an engaging video for my viewers?

To create an engaging video for your viewers, think about their interests, what motivates them, and what they want to hear from your video content. From there, you'll want to craft content that answers the who, what, when, where, why, and how surrounding your brand, product, or service. The more you create content that’s valuable to your audience, the more engagement you’ll receive.

How do I add music to my social media video?

To add music to your social media video, select Media at the left of the online editor, then click on the Audio tab. Hit “Upload from device” to upload your own music from your computer or browse our wide collection of royalty-free Adobe Stock soundtracks to add to your video project.

Can I share my video on multiple platforms?

Absolutely, with Adobe Express, you can use the Resize tool to quickly and easily convert your social media video to all your favorite social media channels like TikTok, Facebook, Instagram, and so much more in one click.

To resize your video, open your project and select Resize at the top of the online editor. Click on your favorite social channel or enter custom dimensions at the left of the menu and watch your video resize in a flash.

Is it free to create social media videos in Adobe Express?

It’s free to create social media videos and so much more in Adobe Express. Open the online editor in your browser today and discover all the customization options and free social media video templates readily available at your fingertips. In minutes, you’ll have an impressive video that’ll captivate your audience and have them hit that follow button.

Free online social media video maker.

Create trendy social videos in minutes with Adobe Express.

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How to make a video for social media.

Let Adobe Express be your video maker for social media.