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Free online social media video maker.
Make eye-catching video content for any channel with powerful editing tools in Adobe Express. No experience required.
Easy all-in-one editor
One-click edits from any device
Fast creation with generative AI
Thousands of professionally-designed templates
Easily get started in Adobe Express.
Create trendy social videos in minutes with Adobe Express.
Take your online presence to the next level with engaging and informative social media videos made right from your browser. Whether you’re an experienced creator or just starting out, it’s fast and easy to create standout content in minutes with Adobe Express social media video editing tools. Hook your audience in the first few seconds with a captivating Instagram ad. Direct viewers to your website through an animated Facebook video. Create on-brand, scroll-stopping videos that engage your TikTok audience. Adobe Express online editor is easy to use and even easier to get started.
New templates
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- New templates
How to make a video for social media.
Open Adobe Express.
Open the Adobe Express video editor for social media on your web browser and choose the kind of video you want to create. If you’d like, you can also start from scratch.Select a free social media video template.
Search for free, fully customizable video templates. Get inspired by the wide collection of professionally designed templates and find one for your TikTok video, Instagram reel, story, Facebook ad, and more. You can also search by your niche, themes, and colors to find even more stunning templates to get started.Edit footage.
Cut, trim, or split scenes shorten screen time and keep viewers engaged. Drag-and-drop icons, graphics, and text to your project. Upload your logo and add your brand’s color schemes to stand out. If you don’t have enough footage, weave Adobe Stock videos into your own footage and rearrange scenes on your timeline. Play around with tons of customization options to achieve your personal style.Add animation & music.
Further enhance the look and feel of your social video when you apply filter effects. Select any element in your project to add animated transitions and make your content more memorable. If you’re filming an explainer video, you can record a voiceover and add a stunning Adobe Font for subtitles. Want to add music? Upload your own or choose from hundreds of free Adobe Stock soundtracks to add to your video.Resize, review, & publish.
Send an editable share link to your team and co-edit with others in real time. Resize your video to fit the ratio of your favorite channels. Download your high-quality MP4 and share it with your website, blog, marketing emails, and social media.
Let Adobe Express be your video maker for social media.
Crop, split, & trim.
Cut down footage, split scenes, or stitch them together in minutes.
Resize videos in a snap.
Create a video once, then resize in a snap to fit video ratios of other platforms.
Apply animated effects.
Add animated transition effects to any element in your project.
Slow down or speed up scenes.
Adjust the playback speed of your video footage with ease.
Work better together.
Invite collaborators with a share link to co-edit your video project in real-time.
Download & share.
Download your video as an MP4 and share to your favorite digital destinations.
Schedule content.
Plan & publish social videos, stories, highlights & more with the Adobe Express Content Scheduler.
Enhance with filters.
Apply filters to videos or play around with contrast, warmth & more with the Adjustments menu.
Create any kind of social content from your browser.
Make any kind of social content in minutes.
Create tutorials, ads, campaigns, promos, & more for your social platforms.
Create with Adobe Stock design assets at your side.
Take your social videos to the next level with stylish, royalty-free stock music, videos, graphics, & fonts.
Get started with professionally designed templates.
Find tons of free video templates for any social channel to customize with your own media & branded assets.
See what people are saying about Adobe Express.
Abs Ahlijah
Marketing & Content Coordinator @ Soul Session
"As a marketer who is always on the move. Adobe Express helps me to create fast, high quality content. Absolute endless features to enhance my creativity!"
Liz Mosley
Owner, Liz Mosley Design
"I use Adobe Express to create and schedule a lot of my own content, and by creating templates for my own brand I have saved my self hours marketing my business!”
Penuel Stanley-Zebulon
Student @ Pennsylvania State University
"The remove background image tool in Adobe Express saved me hours of tedious editing, effortlessly removing backgrounds and refining my images with just a few clicks."
Attabeira German de Turowski
Owner, Attabeira Oneline
"I use Express Premium for my social media efforts and Content Scheduler has helped me grow my following through consistent posting."
Mike Nappi
Owner, NappiMusic
"I'm all in on Adobe Express. Premium makes it easy for me to maintain a cohesive look and feel for my brand."
Discover even more features for easy content creation.
Create a video for social once, resize anytime.
Gone are the days of having to remember the exact video dimensions for each social channel. Leverage the power of the Adobe Express one-click Resize tool to apply one-tap video ratio adjustments in seconds. After you’ve added the final touches to your video, use the Resize tool to convert it into a TikTok video, personalized reels, stories, and so much more to captivate online audiences near and far.
Remove unwanted background noise in seconds.
Right-click your video clip and select Mute to instantly cut out unwanted noise. Replace it with your own voiceover recorded in Adobe Express or upload your own tracks for an authentic touch. If you don't have your own music, we hook you up with tons of free Adobe Stock audio tracks to drag and drop to your timeline. Just search by genre or mood, then layer sounds over scenes to see which one best resonates with the overall theme of your video.
The world's leading businesses use Adobe Express.
Discover even more.
Frequently asked questions.
Can I make a marketing social media video?
Videos are the perfect way to engage your viewers from the start. Because videos are animated, contain various scenes, and usually have text, it can keep your viewer’s attention while showcasing what you or your brand has to offer in a matter of seconds. You can use the Adobe Express social media video maker to create content for different stages of marketing, whether you’re spreading awareness about your brand or making an explainer video to educate your audience.
How do I make an engaging video for my viewers?
How do I add music to my social media video?
Can I share my video on multiple platforms?
Is it free to create social media videos in Adobe Express?
Can I make a marketing social media video? opened