Easy does it is part of the deal.

Adobe Buying Programs make it easy and affordable to give people in your organization access to all the tools they need.

“Our licensing costs were cut by more than 20% in comparison to desktop software. We will continue to use Adobe Creative Cloud for teams. It is now a part of our core infrastructure for inventing and delivering new creative businesses and catering faster and better to our clients.”

— Kwangyoon Won, director of Sales Division, Gabia

Save more with VIP.

The Value Incentive Plan (VIP) is a subscription licensing program that makes it convenient for organizations of all sizes to purchase and manage Adobe products. It’s full of features that make procurement easier and let your organization take full advantage of volume licensing.

Meet your needs.
Flexible terms

Choose your membership terms. Whether you need a few licenses or hundreds, you can save money while giving people in your organization access to all the tools they need.

Scale with ease.
Easy scalability

Lower your up-front costs with an annual membership that includes feature updates at no additional cost. Easily adapt as your team grows, and leverage volume discounts for larger purchases.

Predictable payments.
Predictable payments

Choose your own anniversary date. No matter when you add licenses, all subscriptions prorate to that same date, making management and scalability even simpler.

Automatic compliance.
Automatic compliance

Now you have built-in peace of mind. With the Admin Console, you always know how many licenses are deployed and who’s using them. 

Flexible options for volume discounts.

Individual teams, small to midsize organizations and large enterprises all benefit from the options available through Adobe Buying Programs. VIP provides discount levels for subscriptions to Adobe Creative Cloud for teamsAcrobat, and Creative Cloud and Acrobat for enterprise, and an Enterprise Term License Agreement (ETLA) provides a customized plan for Creative Cloud for enterprise, Document Cloud, and more. The Cumulative Licensing Program (CLP) and Transactional Licensing Program (TLP) help you save on Acrobat Pro 2020, Adobe Captivate, Presenter and more.


Enterprise options for your organization’s unique needs.

An ETLA is a three-year customized agreement designed for large organizations. Both VIP and ELTA make it easy to deploy applications and services — per user, per group or across the enterprise — using centralized deployment tools. With named-user deployment through the Admin Console, your organization can build customized deployment packages and apply the latest updates only when you’re ready.

Compare ETLA and VIP ›


“Before, we had to purchase licenses according to the demand, which could vary considerably. With the new Adobe Creative Cloud purchasing model, the process to expand programs when needed is much easier and the licensing transition has been extremely positive.”

— Amadeo Magedanz, IT infrastructure manager, ESPM

Want to know more?

Find out how Adobe Buying Programs can help your organization.


Call Adobe at 800-915-9428

or contact your Adobe Authorized Reseller.