Get started with business development templates.

Discover how to build your business strategy with a business development template.

Starting a business can feel daunting: You don’t even necessarily know what you don’t know yet. What’s your unique value offering? What’s your profit structure? Who runs the business? How will you market your goods or services? How will you grow your business? The list goes on, and it can seem endless.

Business development and growth plans help you highlight your mission and strategy and think through everything needed to get your enterprise up and running. Think of it as a blueprint for you to get your business going, as well as a guide for your partners and investors.

Learn how to create a business development and business growth plan template that reflects your unique company and goals.

Build a better business plan.

Your business plan should reflect the business you want to run. Luckily, you’ll have many preexisting templates to start working from. Make sure your business development plan and growth template include some of these essentials:

• Situation analysis: Your situation analysis should be a comprehensive study of the business environment, economy, industry, and competitive landscape. This shows investors that you understand the market you’re entering and demonstrates the need your business will fill.
• Business goals: Outline your broad business goals. If you’re having a hard time sorting out your goals, try the SMART goals technique: Specific, Measurable, Achievable, Relevant, and Time-bound. Having detailed goals and a plan to achieve them helps set you up for success.
• Marketing plan: How will you promote your business? It’s a good idea to have a general framework and plan for marketing your product or service.
• Key performance indicators: Highlight how you will evaluate your business’s performance. What metrics will you use to quantify performance and report on progress?

Start and grow your business.

Explore business development plan templates, business growth templates, and other PDF capabilities for your business with Adobe Acrobat.