Today, customers shop using the web, mobile, video, and media as they research and make purchases. Retailers have to offer consistent experiences across all of these channels and show consumers that they know exactly who they are and what they want — and that their brand is the best way to get it. Adobe helps you create, deliver, measure, and optimize your experiences, from the checkout counter to the website to the mobile device, and beyond.
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Use digital analytics to stretch every dollar and measure the effectiveness of marketing across channels. Reach your customers with relevant content and acquire new visitors that drive sales.
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|Michael Klein - Unleashing the Value of Mobile in Retail|
|Michael Klein - Retail Beyond Boundaries: 5 Tips for Globally Minded Retailers|