Watch the on-demand digital event: The Creative Recipe for Buzzworthy Marketing

Inventive marketing campaigns give your audience experiences that inspire, engage, and surprise them. Learn from Michelle Wong, CMO at Sprinkles Bakeries and Picnik Restaurants, about exploring ideas to develop award-winning, impactful campaigns with marketing design in mind with out-of-the-box thinking.

The heart of award-winning viral campaigns is the creative concept, but these ideas don’t come easily. Join us on-demand to explore how successful creative teams generate winning art and copy that sweeten the branded experience. At this event, we’ll learn:

  • How marketing-inclusive strategies elegantly align innovative concepts, company voice, and brand awareness to achieve business goals.
  • Ways to use Adobe Express and Adobe Firefly to jumpstart creative ideation, brainstorming, mood boarding, and collaborative workflows using the power of generative AI to truly align marketers and designers in the creative process.

Speaker

Michelle Wong
Chief Marketing Officer
Sprinkles Bakeries and Picnik Restaurants

Demo Artist

Jamie Nuzbach
Strategic Development Manager
Adobe

Technical Level:
Beginner to Intermediate

Products:
Adobe Firefly within Adobe Express