In today's multidevice, geographically distributed workplace, collaboration is more critical than ever. We surveyed senior creatives to find out how creative collaboration tools can benefit them and to understand why some businesses aren't adopting these new technologies. Survey participants also told us what they think the future of creative collaboration and the creative process might look like.

In this white paper, you’ll learn: 

• What creative professionals think about the impact of collaboration tools on productivity
• Why some marketers are hesitant to use collaboration tools
• How creatives view the role of collaboration technologies in the design process