Creative professionals know the importance of design. But what about the rest of the organization? Join us to discuss ways to streamline creative workflows and enable creativity for all within your own organization. Join Bridget Esposito, VP and creative director at Prudential, as she discusses how Prudential empowers financial literacy by genuinely representing their customers and ensuring their creative team has a seat at the table from the very beginning.
You’ll learn how to:
Empower creatives and non-creatives alike
Implement streamlined creative workflows to save time
Showcase the professional diversity of your customer base
Create richer digital experiences for your customers
Technical Level: General Audience
Session Type: Session
Category: Industry Best Practices
Track: Creativity and Design in Business, Graphic Design, Social Media
Audience: Art/Creative Director, Business Strategist/Owner, Graphic Designer, Print Designer, UI and UX, Web Designer, Social Media Content Creator
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