Develop your new favorite font design.

With Adobe Illustrator, you can put words that matter in a custom font or typeface that stands out on the page and the screen. Serif or sans serif fonts, handwriting, or tattoos — whatever your typography inspiration — it’s time to make your font a reality.

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Create custom fonts.

Finding the right words can be hard, and so can finding the right type design. But Illustrator can help you create custom letterforms and fonts that fit your unique layout and design.

Use custom fonts to personalize your projects.

Personalize each object.

Help your words stand out with variable fonts from Adobe Originals, available in Illustrator’s font menu. Choose an existing font to kick off your design process, then adjust the weight, width, or slant of the type.

Start with a sketch.

Get the exact look you want by drawing freehand in Illustrator or by importing hand lettering or digital art from Adobe Photoshop.

Sketch your custom font in Illustrator or import it from Photoshop
Transform a custom font in Illustrator using the Image Trace feature.

Refine your work.

Use Image Trace to transform your imported font sketch into an easily edited vector graphic. Tweak it for legibility and shape each letter to get the unique typographic look you want.

Build out your ideas.

With third-party plug-ins to help you finalize and manage fonts, it’s easy to add a new style to your toolbox and apply it to new graphic design projects.

Use third-party plug-ins to finalize and manage custom fonts.

Take advantage of these typography tools.

Find a font style that fits your work or turn to other graphic designers for typography design inspiration.

Import custom font designs Image by Mark Simonson

Import your favorites.

Use your font creation — or choose from over 17,000 high-quality fonts you can activate from Adobe Fonts — across the Adobe Creative Cloud in Photoshop, XD, or Premiere Pro.

Use Adobe Stock assets to find custom typography inspiration

Sync with Adobe Stock.

With Stock assets, you can quickly find inspiration, start new projects, and use Stock as a basis for a new custom font.

How to make a font.

With some creativity and these simple steps, you can learn to create a new font with Illustrator.

  • Draw it:
    Sketch out the letters by hand.
  • Import it:
    Scan and vectorize the letters in Illustrator to capture the distinct line length, ascenders, and descenders.
  • Tweak it:
    Refine and organize the letters to get the exact look, readability, and kerning you want.
  • Save it:
    Save the glyph and export it using additional plug-ins.
  • Use it:
    Put that brand-new font to good use in your next design.


Explore typography tutorials.

Designing different typefaces takes time and practice, but these tutorials can help you get a step ahead.

Adobe Photoshop and Adobe Illustrator icons transposed over art

Start with the basics.

Before creating a custom font for a design, learn how to add, format, and style text in Illustrator projects.

Start with the basics in Illusrtator

Design pattern of various fruit

Practice pen precision.

Practice drawing with the Pen tool in Illustrator, and prepare to sketch the shapes that form the basis of custom typography.

Practice using the Pen tool

Desk with a laptop, full coffee mug, and abstract magazine on it

Take text to the next level.

Hone your typographer skills with this tutorial. Learn to use classic fonts like Helvetica and Arial as a basis for new vector graphics.

Hone your typographer skills